The majority of people who do not know about SEO i.e. Search Engine Optimization think SEO is just all about On-page and Off-page optimization, and nothing more than that to do or to learn in this domain. Few of them believe social bookmarking, directory submission and other Off-page optimization work, like article and blog submission, PR submission, Q&A submission, blog commenting and other tasks that are called essential for Off-page optimization.
The Perspective of SEO is Changing
But, now-a-days, students and especially those who are working in IT or non-IT domain like to come to SEO and particularly the picture is different in different metro cities like Kolkata. This is a place where most of the SEO training institutes in Kolkata provide same type of traditional SEO techniques that most of the time do not work in real life SEO. The perspective of SEO is changing, so institutes providing SEO courses need to change their courseware and other tools, and most importantly, they need to follow the search engines’ updates, for example Google’s Panda, Penguin, Hummingbird updates to understand what and how they are asking to do SEO for better rankings.
So to know them all, you need to know the advanced technical SEO things and a professional industry expert SEO training in Kolkata can give you that training that would be totally advanced technical with certification if you need. Most of the training institutes in Kolkata offers a range of courses with or without SEO, such as:
- Internet Marketing course with basic SEO
- WordPress training course applying SEO techniques
- Drupal training course apply SEO techniques
- Magento training course applying SEO techniques
- Professional web design course with SEO
- SEO and SMO course in one
- Complete Digital Marketing course
- Affiliate marketing course
These types of courses are not traditional SEO course only. With these courses, you are learning developing one or more CMS and at the same time applying your SEO skills that you are learning from the SEO training institute in Kolkata, so that you can get how the real life SEO techniques work.
Few things that You need to Learn in Advanced Technical SEO course
There are many things that you have not learnt in SEO, if you have already pursued for a SEO course, but here in SEO training institute in Kolkata you can learn many things that are important for technical SEO, but hardly a few institutes offer. Let us have a look about that at a glance.
- Analyzing the fast loading of websites
- Why responsive website design and the relationship with SEO
- Rewriting URL with HTACCESS and other
- Shortening the URL before submitting the social media
- Redirection of URL properly
- Relationship between permanent and temporary redirection, how and what are the things you need to know to do it effectively
- Difference between canonicalization and cannibalization
- REL Canonical Tag and how to utilize it
- 404 page creation and broken links finding
- Creation of custom page
- 301 and 302 error and why is important
- xml and HTML sitemap creation and submission
- RSS creation and submission
- txt file creation and importance
- Complete understanding of Do Follow, No Follow and Disavow links, tools and how to utilize them for technical SEO purposes
There are many SEO institutes in Kolkata provide SEO training with basic SEO certification, but if you need Google’s AdWords and Analytics certification you would like to visit at W3 Web School one of the best and trusted SEO training institute in Kolkata offers training with other global certifications as per the demand of the clients and students.