PRACTICAL WITH 100% JOB PLACEMENT COURSE

SOCIAL MEDIA MARKETING COURSE IN KOLKATA

Learn social media marketing course to generate massive audience to target and create the awareness of the products and brands via social networks. boost brand awareness, acquire quality leads and get repeat sales with this online and offline social media marketing course in Kolkata.
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Social media marketing is one of the internet marketing techniques where we use social media platforms to connect with your audience to build your business brand, increase sales, and drive website traffic. It helps to publish your website content on your social media profiles, listening to and engaging your followers, analyzing your results, and running social media advertisements. Most people use the famous social media platforms are Facebook, Instagram, Twitter, LinkedIn, Pinterest, YouTube.

W3webschool provides hands-on-practical training on social media marketing course in order to provide in-depth knowledge of the latest techniques and strategies for a result-oriented approach.

We teach you on how to create viral marketing campaigns using paid, earned and organic social media strategies on various channels. On the whole, the training will cover how to market a brand name, product or service and draw massive traffic from different social networking sites and how to create paid advertisement campaigns to the relevant audience. If you do so, your brand will get a name, and its awareness will increase across the globe.

SOCIAL MEDIA COURSE IN KOLKATA HIGHLIGHTS

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Explore Curriculum Of Our Social Media Marketing Course in Kolkata

  Overview Top Social Media Platform

  Social Media Optimization

  What is Social Media Optimization?

  Why Social Media Need Small Business

  Audience, Engagement, Reach

  News Feed, Timeline, Post

  Social Media Newsfeed Algorithm

  Facebook Profile Vs Business Page

  How to Create Facebook Business Page

  Understand Facebook Business Categories

  How to Set Target Audiencen

  Create Effective Page Timeline

  Set You Call to Action Button

  How to effectively fill your business information

  How to Set Country and Age Restriction

  Event Page

  Offer Post

  How to Create and Participate Facebook groups

  How to Effectively Update Your in Page Timeline

  Timing for Update Status of Business

  Publishing Tools

  Report – Insight

 How to create a Facebook ad account

  Understanding Facebook Ad Account

  What is Campaign Objective

  How to select Right Budget for your Business

  Bid Strategies

  How to Find the Right Audience on Facebook.

  Targeting Examples for Different Industries – Real Estate, Education, Ecommerce, etc

  What is Ad Placement?

  What is Identity?

  Ad Creatives

  Understanding Custom Audience

  What is Pixel?

  How to Install Pixel

  URL Parameters

  How to bill for facebook Ads

  Measure your Ads

  How to remarketing on Facebook help your business

  Track engagement

  Ad types

  Campaign Measurement

  Conversion Tracking

  Tracking Paid Users

  Creating Customized Reports

  Introduction.

  How to Create an Instagram Business Account.

  Learn about your customer with instagram insights.

  How to create a successful instagram post?

  Reels post.

  Photo post.

  Carousel post.

  Use relevant tags.

  Hashtag Research.

  Introduction

  How to create Instagram Ads – Photo Ads, Video Ads, Carousel Ads, Collection Ads, Lead Generation Ads.

  How to Increase your Sales potentially with Instagram Ads.

  How to Create Instagram Story Ads, Instagram Reels Ads.

  How to use the carousel Ads and Collection Ads to sell more products.

  How to use Lead Generation ads to collect thousands of customers for your business.

  Introduction.

  How to Create a Youtube Channel.

  What is Youtube Studio?

  Channel Customization.

  How to create a Playlist

  What is Monetization?

  What are Copyrights?

  How to upload videos

  How to Optimize Title, Description, Hashtags.

  How to Create Video Chapters.

  How to add different types of cards to your videos.

  How to add a thumbnail.

  How to add an End Screen.

  Youtube Analytics.

  Introduction to Video Marketing

  Understanding Video Campaign

  Youtube Ads Types

  Bumper Ads

  Skippable Ads

  Non-Skippable Ads

  Infeed Video Ads

  Outstream Ads

  Drive Conversion Ads

  Ad Sequence Ads

  Understanding Bid Strategy

  How to Select the Right Budget for your Campaign.

  How to Select the Correct Network for Video Campaign.

  Video Ad Groups

  Targeting Options

  Bringing Visitors to Your Website Through YouTube Videos.

  Introduction to Twitter

  How to set up a Twitter account and optimize it.

  How to come up with ideas on what to tweet about

  How to get Twitter followers

  How to generate more likes and engagement on your posts

  Hashtag Research

  Get Started with Twitter Ads

  Campaign Objective.

  Twitter Ad Formats

  Targeting.

  Ads Best Practices.

  Twitter Analytics.

  Measurement.

  Introduction to LinkedIn Optimization

  Individual Page Vs Company Page

  Connection

  Jobs

  My Network

  Group

  Hashtags

  Creating Company Page

  Types of Campaigns

  Audience Targeting

  Bidding Strategies

  Advertising in LinkedIn

  Reporting

  Pinterest Introduction

  Pinterest Profile Optimization

  Pinterest Board Creation

  Pins Posted

  Pinterest Increase Followers

  Website Verification

  Business Account

  Pinterest Analytics

Learning Methodology

Live Practical Classes
2+ Live Projects Of Real Clients
Theory+Practical Examination
Interview Preparation
1:1 Mentoring
Placement Assistance
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SOCIAL MEDIA MARKETING TRAINING - FAQ

The social media optimization course duration is 1 Months. Depends on your convenience, you can select the timing.

Many businesses have lots of job openings for SMM, SMO Analyst. Social media sites – Twitter, Facebook, LinkedIn, Youtube, Pinterest all have thousands of customers waiting for you to explore.

  • Graduates and/or Postgraduates
  • Professionals
  • Freelancer
  • Blogger
  • Content Writer
  • Developer / Designer
  • SEO Expert
  • Company Owner

Of Course, At the end of this course our trainers will guide you to start as a Freelancer.

Yes, W3webschool offers certification and placement assistance to the candidates, so that they can choose the career path of their choice and achieve new heights of success.

No prior experience or knowledge is required to learn social media marketing, only basic internet acquaintance and social media awareness is required.

We offer both classroom training and online social media marketing classes. If you want online training, you need to have a computer/laptop, uninterrupted internet connection.

Our trainers are industry experts. They are having 8+ years of experience in digital marketing and are working on current projects.

Shaheel

Instructor (Mr. Shaheel)

Digital Marketing Professional Trainer
Md Shaheel is a Graphic Designer, Web Designer, Web Developer, Digital Marketer and loves to teach. He has been teaching online and offline to people for more that 8+ years now, where he has help more than 100’s of people to setup their own business.