Tag Archives: seo training

What is the most important part of SEO?

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To achieve success in any of us, we need Audience. If we have an audience, then we can easily take anyone to a very high level. The Internet is of great importance in today’s time. Online Many things are done in the shortest possible time. You can also start your own business online, for this, you will first need a website. Apart from this, not only will the website be required but you will need the traffic only then your business will be able to run. Even if you want to do your business by advertising in Google itself, but if you want to increase traffic to your blog without spending money, then you have to do SEO (search engine optimization). SEO is a way to help you get good traffic on your blog without spending money. If you want to have the most traffic from your search engine in your blog, then just this time of competition is a bit difficult but not impossible. When you do SEO, the traffic of your blog will increase, so your business will also work well.

What is SEO?

Search engine optimization is the best way to get traffic from the search engine. We can bring traffic to our blog from search engine to free in SEO.

If we explain to you in simple language, then we will write content in our blog so that good traffic comes to our blog and our income is also good. It is not necessary that everyone will read and visit directly to our blog. When someone has a problem, then he only searches Google for his solution. In the search result whose blog is a good position, there are more clicks on it. This way our blog comes with traffic from the search engine.

Earlier there were very few blogs and websites, but now many people have joined the internet, which now has millions of blogs and the same information is found in many blogs. It’s time to compete right now. In this case, which gives different, great and SEO optimized information to his blog, his own blog is at Google’s first position.

Why is Search Engine Optimization Important?

We have told you about what is SEO? So this may have been a little easier for you to know what the benefits of SEO are. The first and biggest benefit of this is that it gives us more traffic than the search engine. You will know that it is very important for us to bring traffic to your blog, then we can do well in the income. When we optimize SEO in our blogs well and write posts to SEO friendly, our post will be in good position in the search engine, which will give good traffic to the search engine.

I have seen a lot of blogs which have more than 1 lakh traffic per day and 85% of that traffic comes from the search engine. You will also want to know why this happens, so let me tell you if you will post that which people want to know as much as possible and optimize the post for SEO, then your blog will get more traffic from search engine. Only

If you are doing a business online you will need a visitor. It is also true that there is 85% of the search engine behind any business succeeding. If you want you to do your business successfully without the help of a search engine at the present time, then it is impossible. Many big companies are now promoting their business by showing their advertise in the search engine.

Types Of SEO

There are so many parts of SEO, but only a few of them have to follow us. Basically many people know about 2 parts of SEO and that is On Page and Off Page SEO Optimization. Apart from these, there are many parts of SEO. We are telling you about 4 important parts of SEO in the bottom.

  1. On Page SEO Optimization

As on Page, it is clearly evident that SEO Optimization is to be done within the blog itself. In this, we have to optimize SEO within our blog. This is a very important part of SEO, which is very important for us to optimize. In this, we have to optimize some things, which we are telling you the following.

High-quality content: It comes under on page SEO. In this, we need to write high quality or long length post in our blog.

Keyword Selection: This is the most important factor on page SEO. In this, we need to select the best rank keyword by searching for the related keyword for our post.

Keyword Placement: First of all, we have to choose a good rank keyword and then have to place the keyword. Use keywords in the first and last paragraph to do a keyword placement in the post.

Having a good design and clear concept of the website is also a factor on page SEO.

  1. Technical SEO

Website Structure: This means making the right choice for your Website /blog’s domain. We have to use a related keyword to a topic in our Website/blog’s domain only then our domain will be SEO friendly.

Link Structure:  This means we make the right choice of the post link of your blog. There are many people who use default structure for their post. This is not good for SEO. We should change the structure of our post and use the related keyword in the post.

Image optimization: It also comes in technical SEO. If you use the image in your blog, then use keyword and post title in Alt tags to optimize it for SEO.

Site Speed: The importance of your site speed is very much in the search engine. That’s why you have to increase your site’s loading speed to get a good ranking in the search engine.

Schema: Add structured data of schema.org to your blog. This will increase your blog’s search engine ranking.

Meta Tags: This is the most important part of the technical SEO and it gives information about our blog and post to the search engine.

And More thing you need to optimize.

  1. Off Pages SEO

If you understand about On SEO, you can easily understand it. In the way SEO optimization, we have to optimize within our blog, but in Off-page SEO, we optimize our blog just outside. That is, whatever work there is, it is out of the blog. To optimize this, our main target is Link Building. In this, we have to optimize some things in which you are telling us the following.

  1. Social Bookmarking Submission
  2. Blog Create and Submission
  3. Infographic Submission
  4. Guest Post Submission
  5. Q/A Submission and many more
  6. Local SEO

This is the most important part of SEO for business. You must know that the local means ‘local’, that is, around our place. When you search on Google, Google shows results according to your location. If you wrote Google in “SEO training” then Google will trace your location and then show results to your nearest SEO institutes.

Conclusion,

Well, there are many more parts of SEO but not all are important to us. According to the topic, your blog is on, you optimize the part of SEO. If you have an online business then Local SEO is very important to you. This will help your local people know about your business. If you have a blog then SEO is the most important part of your website, On the page, technical and Off page SEO.

 

If you are thinking to learn Advanced SEO then we are here w3webschool provide Low cost with 100% Practical Class SEO Training so do not waste time anywhere contact today for demo after that you decide to join w3webschool.

SEO Training Kolkata for Managers & Senior Executives

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It is easy to say that SEO stands for search engine optimization, but not that easy to optimize a website or blog to boost its traffic and improve its rank. It needs patience, skills, understanding of SEO and tenacity of pushing a site bit by bit to the top of the search rankings. These days, SEO does not discuss in a narrow view. It is all about marketing and promoting a website rather than just traditional SEO ranking or boosting a website or blog to get traffic and traffic.

We have probably discussed many things about SEO and SMO. Today we will discuss about the fundamental of SEO for website promotion and SEO for managers and senior executives. Let us get started how a first forward SEO training Kolkata  

How SEO helps Managers and Sr. Exes.

If you are a senior executive in a marketing company or having couple of years of experience in sales and marketing, if it is channel marketing or direct marketing, now want to sift your career in digital marketing or the person you are who is looking for a course that add on your marketing career, then digital marketing, SEO, SMO, SEM etc. are some of the best courses for you. SEO training Kolkata is there to help you to choose the best course as per you need of career and future. One question certain comes in mind – how SEO helps managers and senior executives who are in hardcore sales and or marketing rather than digital marketing? The answer is here.

SEO not only for SEO people or for SMO people but SEO is for all. SEO can help any professional, just you need to have a website or blog, which is easy to have and have today for almost all small, medium and large companies in the world. If you know SEO, you will certainly have advantage to understand the hardcore marketing and digital marketing at the same time. You must know, today’s world is transformed rapidly from traditional marketing to digital marketing, so the concept remains same, but the way marketers promote their products is different. SEO certainly helps them a lot.

Moreover, SEO training Kolkata provides excellent course, fantastic tutor as well as support to take away your handbook. A refresh on prior knowledge as well as skills with true insight into the future of search engine optimization, where we should focus in attending for the purpose of successful SEO or content strategy. SEO generally classified into two main categories.

  • On-page search engine optimization
  • Off-page search engine optimization

Though, SMO i.e. social media optimization or social media marketing is involved in SEO but have other identity in digital marketing. As a senior manager or senior executives in sales or marketing or both, you need to learn both of them for better understanding as well.

How SEO will help managers?

SEO will help mangers understand the digital things, the Iot i.e. Internet of things and the application things to do the best in marketing as well as sales. You can implement the traditional marketing strategy with your latest digital skills to get the maximum benefits and better return on investment.

Why Need Training from SEO Training Kolkata for a Stable SEO Career

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SEO is search engine optimization is a way by which you can boost your website rank.  SEO can be your long-term stable career and that could give you a momentum success, though, if you have the zeal to learn the pros and cons of SEO. If you are a freelancer or a beginner who wants to start a new career with wide profitable zone, then this article could be your best help and help you to choose best of best SEO training in Kolkata. Now we will discuss how to choose the best SEO training course and how to approach them for career if it suits you.

Why Learn SEO from an Expert SEO Institute

A question certainly comes up in your mind. The question is – why learn SEO training in Kolkata not other institutes? This is a typical question, but you even do not know which would be the best choice. If you are a freelancer or a beginner who wants to start a new career with wide profitable zone, then this article could be your best help and help you to choose best institute. Two types of training in one course:

On-page Search Engine Optimization – In this training you will get all types of on page related training that would help you optimize the website and blog and also help you understand the search engine basics as well as search algorithm, which would be the best way for all types of on-page SEO.

Off-page Search engine optimization – This is a training including the overall on page activity. You may learn how to submit the blog post, PR, article and how to optimize the keywords as per the search engines guidelines. This helps your website boost your traffic as well.

The Salary Structure of SEO Specialist

Generally, the salary of a SEO specialist is lucrative, though; it depends from company to company and also help you understand the skill set of the SEO. You can get at a start of 10,000 and year by year your salary will increase as per your skills and experience. This is the best thing for you to know for all such things and you will be counted as an experienced SEO specialist, but there you should take SEO training in Kolkata for better prospect as well.

SEO can be your long-term stable career and that could give you a momentum success, though, if you have the zeal to learn the pros and cons of SEO.

The Benefits of Undertaking Advanced SEO Training in Kolkata

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The more websites and bogs will come to see the more you will be on demand of SEO specialists. However, the SEO rank, which is often called SERP or search engine result pages. The SEO ranking affects a massive on the online market. In the time it fails to bridge the gap between SERP and High rank, it fails getting recognition amongst the target customers. The outcome is in loss of the business of the organization.  If you want to ensure a profitable business in these days, then Internet is a thing that can help you a lot.

Internet is a thing or a medium that can make your practical understanding with the world that obtains to the top range search engine optimization rank, but here you need to learn the basics of SEO from basic to advanced level, there you need to have advanced SEO training in Kolkata. Let us see the advanced SEO training provided by SEO training institute in Kolkata.

Basic Course on SEO – On Page and Off Page

  • Internet and Search Engine Basics
  • Internet or Online Marketing
  • Importance and Benefits of Online Marketing
  • Types of Internet Marketing
  • Importance of SEO and Search Engine Architecture
  • SEO – an art or science
  • Understanding Search Engines and its works
  • Understanding SERP
  • Understanding Guest Blogging, Link building directory submission and social bookmarking
  • Understanding Social media, Facebook, Twitter, Instagram, LinkedIn etc

Advanced SEO – On Page and Off Page

  • Using Search Operators
  • Google and Bing Search Engine Architecture
  • Google and Bing Algorithm Updates
  • Technology used in page rank
  • Google Webmaster and Analytics tools
  • Introduction to keyword planning and analysis
  • Keyword analysis using Google Keyword Planer, Moz and so on
  • Types of keywords, link bait, inter linking, content optimization, content checking, title, meta tag, meta description creating and writing
  • Keyword competition analysis
  • Guest blogging, blog commenting, article submission, blog submission, PR submission, Q and A submission, Infographic submission, PDF submission
  • HTML basic for SEO
  • Online optimization basic and its implementation
  • Domain selecting, domain rank checking, PR checking, URL optimization
  • Coding basic
  • Filename optimization
  • RSS feed optimization and submission
  • HTML and XML sitemap creation and submission
  • SEO friendly content writing
  • Canonical or 404 implementation
  • txt file creation and application
  • Home page optimization
  • Anchor text optimization
  • Image Optimization
  • Classified, forum and video submission and optimization
  • And much, much more including the live project work

Why Should Take Advanced SEO Training and who are eligible

Generally fresher and experienced of all people from all domains are eligible to enroll for advanced SEO training in Kolkata. Who want to pursue for a long-term career in SEO domain and want to establish a great career in SEO would be benefitted doing this advanced course in search engine optimization. One thing should keep in mind that all candidates should know the basic Internet.

Scope of Search Engine Optimization: The Choice of Your Career

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SEO also called search engine optimization is nothing but a technique or bunch of techniques that are used to boost one’s website rank in search engines. Generally search engine optimization’s techniques are used to improve website’s rank in SERP i.e. search engine result pages.

As you have seen, when we type a keyword in Google or Yahoo, or even Bing, we get to see websites come on the first page of a SERP in respect of the keyword you typed. Have you ever wondered how a website comes up and how another website goes down? This is the fundamental of SEO training. Yes that we are going to discuss here, the scope and future prospect of search engine optimization.

Prospect of SEO Career

The prospect of SEO in the year of 2017 and coming years is bright. Therefore, people who are fresher and experienced and looking for SEO training Kolkata would be glad to see this statics, the data has been taken from a reliable source that proves the career prospect of SEO is high in coming years. More than 12 percent of digital marketing is covered or shared for search engine optimization.

Which Training Is Best for You?

You might have understood which training would be good for you. The training can be offline or online. There are some benefits or advantages of taking online SEO training and some advantages of benefits of taking offline training. Though, we are not about to discuss all the advantages or benefits of training online or offline but have discussed the important that you have hardly come across. Let us see those. Therefore, main advantages of getting online and offline training and more about them.

Online training saves your time and energy; you can pursue any course with the training just sitting at home and at your convenient time, so online SEO training is good for working professionals and beginners should go for offline training.

Why SEO Industry Is Growing day-by-day?

Large, medium and small brand advertisers are utilizing the techniques of SEO, thus their managers are taking SEO training India.

The majority of traditional as well as direct marketers are increasingly adopting the search engine optimization.

Though, growth in the number of all types of local search terms or request with the mobile web searches

Albeit, the organic search engine optimization listing on Google search result pages are more than the trustworthy that the paid campaign or advertisement.

As you know that Google, Yahoo and Bing are fast evolving as well as making demographic targeted and the Geo targeted search outcomes.

At last, it is said that SEO course and training for future prospect is high enough and you would know how it grows and boosts your career. Therefore, you need to know which training is up to the standard and that is the reason you should get in touch with the best SEO training in the city for better prospect for future.

Top 5 Benefits Of Online Digital Marketing Training

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The term Digital Marketing has a wide meaning. The term means buying or purchasing something. However, besides this, there is another concept of digital marketing. It simply connotes commercialization of any product through online mode. It is mainly done with the help of Internet. Online digital marketing has brought a new dimension in the field of marketing. And, if you wish to learn this marketing art then, you should opt for professional Digital Marketing training Kolkata.

There are various advantages of online digital marketing training in Kolkata. Digital marketing has become an important aspect of the lie. Since the 1990s the concept has brought abrupt changes in the utilization of technologies in various brands of renowned companies. Now let’s have some discussion on the different advantages or benefits of Digital Marketing training Kolkata.

The 1# Minimum cost for the course:

If we observe minutely, then it will be quite clear to all of us that online courses require relatively lower than other classes. There are no hidden fees in these courses. Besides this one have the option to choose various online courses and start accordingly. It needs very few money.

2# No chance of missing the session:

Another significant advantage is that there is very less chance of missing the meeting. As everything is done through online mode one can attend it even if he is traveling. Even if they miss, they will get the previous lectures recording. It is indeed a great benefit. In fact, online mode of learning is done in many corners of the world. And this is why you should opt for the best Digital Marketing training Kolkata.

3# A favorable environment for learning:

It may happen that you may wish to learn in a very homely environment. It means you may prefer to sit comfortably in any position and learn. It is possible only through online education. Only online training permits you to learn from any corner of the world too. Even if you are ill, you can attend the class from home.

4# Opportunity to have better interaction:

Among all other online courses, digital marketing is such a course where one needs to get constant interaction with all online media’s. Thus this course can be very helpful. Besides this one can ask or satisfy their queries immediately with the trainers or faculties. They will get immediate answers too. All these facilities are critical for this course.

5# Ideal for working professionals:

Suppose you are already working and need to do a course, which can benefit your career. This one can be the right choice for you. This type of courses can give new grades to your career. Many people in this world also wish to have a good professional degree in their working career. This type of courses can help them a lot. Besides earning they can also learn and achieve a healthy level. Only one thing needed is the urge to learn and make something. In other words, this type of courses is ideal, especially for working professionals. And for this reason, you should avail Digital Marketing training India.

Presently we are living in a very fast moving age. With the help latest technological inventions, life has drastically changed. New terms and concepts have emerged. Perhaps we all are quite familiar with “Marketing.”  We are blessed to see and experience that our world has changed a lot. Latest technological innovations have brought large changes in human lives. Gone are the days when people spent ample time in doing work manually.

They had to spend the whole day in writing, and at the end of the day, they got nothing. Now a day’s everybody needs expert and skilled workers. They need excellent performance within short tenures. Hence in this context, one thing must be mentioned that latest science and technologies have helped human civilization a lot. It is hoped that there will be more significant innovations in near future.

 

Advanced Technical SEO Training and Certification for a Bright Career

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The majority of people who do not know about SEO i.e. Search Engine Optimization think SEO is just all about On-page and Off-page optimization, and nothing more than that to do or to learn in this domain. Few of them believe social bookmarking, directory submission and other Off-page optimization work, like article and blog submission, PR submission, Q&A submission, blog commenting and other tasks that are called essential for Off-page optimization.

The Perspective of SEO is Changing

But, now-a-days, students and especially those who are working in IT or non-IT domain like to come to SEO and particularly the picture is different in different metro cities like Kolkata. This is a place where most of the SEO training institutes in Kolkata provide same type of traditional SEO techniques that most of the time do not work in real life SEO. The perspective of SEO is changing, so institutes providing SEO courses need to change their courseware and other tools, and most importantly, they need to follow the search engines’ updates, for example Google’s Panda, Penguin, Hummingbird updates to understand what and how they are asking to do SEO for better rankings.

So to know them all, you need to know the advanced technical SEO things and a professional industry expert SEO training in Kolkata can give you that training that would be totally advanced technical with certification if you need. Most of the training institutes in Kolkata offers a range of courses with or without SEO, such as:

  • Internet Marketing course with basic SEO
  • WordPress training course applying SEO techniques
  • Drupal training course apply SEO techniques
  • Magento training course applying SEO techniques
  • Professional web design course with SEO
  • SEO and SMO course in one
  • Complete Digital Marketing course
  • Affiliate marketing course

These types of courses are not traditional SEO course only. With these courses, you are learning developing one or more CMS and at the same time applying your SEO skills that you are learning from the SEO training institute in Kolkata, so that you can get how the real life SEO techniques work.

Few things that You need to Learn in Advanced Technical SEO course

There are many things that you have not learnt in SEO, if you have already pursued for a SEO course, but here in SEO training institute in Kolkata you can learn many things that are important for technical SEO, but hardly a few institutes offer. Let us have a look about that at a glance.

  • Analyzing the fast loading of websites
  • Why responsive website design and the relationship with SEO
  • Rewriting URL with HTACCESS and other
  • Shortening the URL before submitting the social media
  • Redirection of URL properly
  • Relationship between permanent and temporary redirection, how and what are the things you need to know to do it effectively
  • Difference between canonicalization and cannibalization
  • REL Canonical Tag and how to utilize it
  • 404 page creation and broken links finding
  • Creation of custom page
  • 301 and 302 error and why is important
  • xml and HTML sitemap creation and submission
  • RSS creation and submission
  • txt file creation and importance
  • Complete understanding of Do Follow, No Follow and Disavow links, tools and how to utilize them for technical SEO purposes

There are many SEO institutes in Kolkata provide SEO training with basic SEO certification, but if you need Google’s AdWords and Analytics certification you would like to visit at W3 Web School one of the best and trusted SEO training institute in Kolkata offers training with other global certifications as per the demand of the clients and students.

Importance of SEO Training for Corporate People or Small Business

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SEO says, Search Engine Optimization a bunch of techniques that are used to boost one’s website’s search engine rank, commonly called SERP. Though, this is a very common thing that most of the small business organizations know, but hardly a few of them apply. If you are running a small business and much worried about your business website, blog, social media presence, online reputation and other important matters then you must learn SEO. Oh! You may think you are a businessman and what is the need of learning SEO? Here we will discuss about that. SEO and its importance for small businesses and importantly the benefits of learning SEO from a SEO institute in Kolkata if online or offline. Let us see the reason to choose SEO course for corporate or small business people.

  • Learning from a Professional and& Experienced industry SEO Professionals.
  • Complete On-page, Off-page, Blogging, content Marketing training in Kolkata.
  • Authentic advanced ethical white-hat SEO training.
  • Customized SEO and SMO course content in accordance with small business requirements.
  • Learning from fundamental SEO to step-by-step advanced procedures.
  • Build expertise and take up specialization according to the personal requirement, including technical and soft core SEO.
  • SEO, SMO, SEM, SMM all are included in one course.
  • SEO for professional, corporate and especially for small business owners.

This is no doubt a normal situation for the majority of small business organizations which do not have know-how search engine optimization. The situation should be changed. A reliable survey said SEO is not for fresher or experienced people only. It is for small businesses and especially for those business organizations, which do not have that much investment option in promotion or advertising their products and or services. They can easily build strong online presence with the help of search engine optimization and social media marketing. There are many SEO institutes in Kolkata offering customized courses for corporate people and small business owners. If you are one among them, you can choose the best one you like for your business promotion. The course has been conducted by the institute as per the students demand, but more the less the course structure is same, which is here mentioned below.

SEO for Both Tech and Non-Tech Background People

SEO is for technical and non-technical people both. For SEO training it does not need any specific educational qualification or technical backgrounds or any prerequisite skills or education. Anyone can take part in this SEO training in Kolkata, but if you are coming from technical background with a prior knowledge of HTML, CSS and a bit of CMS then it would be good and easy to grasp the techniques of SEO.

Let us see who can attend this corporate or small business SEO course.

  • Small business organizations owner as well as entrepreneurs.
  • Internet companies or startup ecommerce companies.
  • Consultant in Web Technology.
  • People who are Internet geeks.
  • Professionals working in Business Development domain.
  • Managers who are working in Customer Relationship.

If you are in the city, Kolkata then you must have seen there are hundreds of thousands of SEO training institute in Kolkata offering a bunch of digital marketing courses, including SEO, one of the important topics for internet or digital marketing, but before choosing judge the few things that are relevant to choose the best one, like courseware, online or offline course, weekend classes, one to one doubt clearing sessions etc.

Do You Believe Search Engine Optimization & PPC Can Work Together

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When you talk about organic search engine optimization we generally talk about SEO that is white hat that can be optimized maintain the normal SEO rules not with the help of pay per click or paid advertisement. But do you really believe that search engine optimization and pay per click that is often called PPC in short can work together? This is no doubt an important question that has been asked sever times and we W3 Web School was fortunate enough to answer this question to our new comers and experienced candidates who are in this field for a long time. You can search internet you will come to know with various answers regarding these two things, but only a professional and experienced SEO training institute in Kolkata can answer you who SEO and PPC work together.

Importance of SEO and PPC

While SEO and PPC are two most powerful thing’s for sure, but are different marketing functions. They can be work together or not depend on time. If you know that SEO is not a rule or thumb. It is nothing but a bunch of techniques that are tried and tested. Google especially has its own rule set of SEO, but honestly speaking they are not all, but a few that only can guide you how to do it, the results will be see how you work and the way you work only.

On the other hand Google has its own PPC rule and a huge fundamentals. If you have gone through Google’s certification then you must know. If you have not then you can search typing the keyword Google’s certification about PPC and all you will come to know about that, and in spite of all if you do not know how to apply them all, then you can get in touch with a professional and highly experienced SEO training institute in Kolkata for more help regarding SEO and PPC. One more thing we would like to say you over here is that there are thousands of professional growing these days, pursuing their career in a new dimension by the side of SEO and that is PPC for sure.

Advantages of Running PPC and SEO Together

Let us drive deep how SEO and PPC work together and how you can apply these two different things to get the better results of your website or your clients’ websites giving them the higher rank in search engines.

  • If you work only on organic SEO you will have to wait for few months to come up in Google. If you are SEO then you must know it is not a single day job. It takes time. So you need to wait for a while.
  • Organic SEO is free of cost but if you hire a company or a SEO training institute in Kolkata which deals in SEO projects they can tell you what to do or not and most probably the cost of the SEO. Though the cost of the SEO varies from project to project, depending on time and website’s page volume.
  • The factor of keyword. When you do organic SEO only the important thing is to focus on keyword. This is the main weapon you will work on and they way you use the keywords with other on-page and off-page optimization the better will be the search results.
  • Whereas, PPC is something better, quicker and easier. You do not need to work on keyword or other optimization things. You just bid the keywords with the Google. Google will give you a rate per keyword and you work on that.
  • Google will automatically rank those keywords as per the visitors’ search and your website related to whatsoever will rank higher in the search results page.

Now the question is whether you can use SEO and PPC together. The answer is ‘yes’ honestly, because if you can afford it. If you are not working for your own project, or working for your clients’ projects then you should ask them whether they want to work both the things. In the time, SEO team as well as PPC team work together it creates a more cohesive search for sure for better search engine marketing campaign that can improve the outcomes of each specialty.

The Insight of Latest Digital Marketing Training Your New Career

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Digital Marketing is one of the most successful and latest marketing practices building the buzz in this IT industry. However, the sate-of-art marketing solutions provide appropriate outcomes with the facilities of tracking them as well as evaluate the exact precise of the date to know or to determine the success of the marketing or promotional campaigns. In this highly competitive as well as lucrative digital industry, many institutes one of the best and trusted digital marketing training institutes in Kolkata has been taking part in building the future for beginners or fresher who are jobless and looking for a good career.

How Digital Marketing Helps Business?

Today’s age is the age of online media, better to say the age of digital media and marketing. You hardly found a person or business not associated with digital marketing campaign. If you found one then you must know that the person or the business is not getting enough opportunity in terms of products and services. As per the survey conducted by a reliable institute in India, there is an immense scope of digital marketing in upcoming years, by 2020 almost 2 lacs, digital marketing professionals will be need in different small and medium IT services, especially which deals with web design, web development, application development and so forth. So now you understand what are the benefits of learning digital marketing from a good digital marketing training in Kolkata, though if you are not from the city you can purpose for a online course instead of opting for offline course.

Why and How Digital Marketing Gaining Grounds?

This is a matter of debate, why and how digital marketing is gaining grounds. Though, we have tried to describe some basic facts on which you can come to a conclusion why and how digital marketing is gaining grounds and how a digital marketing training institute in Kolkata is walking hand in hand to make it successful. The two most important things by which digital marketing is gaining ground here is that:

  • Digital marketing is easy to start, smooth campaign and cost-effective in comparing with other offline or traditional marketing and advertising.
  • Digital marketing training institutes in Kolkata are taking part of providing end-to-end digital marketing training to fresher, experienced and corporate professionals who are in traditional marketing and want to know the tips and tricks of marketing online to boost their company’s identity.

You might know how digital marketing is effecting today’s age, how online advertising and promotion is based on digital marketing, even how small and medium enterprises are contribution and making their business more and more, and how they are expanding their business gaining more and more customers.

Have you Decided to Take a Digital Marketing Training?

Have you decided to take a digital marketing training? If you have not decided yet, you should take the course immediately, because the jobs in digital marketing is raining, but you need to purse a professional course in a digital marketing training institute in Kolkata to learn the pros and cons of digital marketing and online advertising. It is surely a promising career as the organizations of India are facing the paucity or scarcity of trained digital marketing professionals.

Best SEO Training Institute Train You On On-Page and On-Page SEO?

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SEO Training Institute

A professional SEO company in Kolkata or an experienced SEO training institute in Kolkata trains candidates in a way that they can get good training with hands-on experience. If it is an SEO company then it is an additional advantage for you. Only a professional SEO company as well as institute can give you hands on SEO training, because they know what is in need for industry, what is going on the SEO industry and what are the requirements. They can help you get good jobs after completing the training, as they have industry network as well.

Let us see what you get to learn in SEO i.e. On-Page and Off-Page SEO in an experienced as well as professional institute in Kolkata.

 

On-Page SEO

Generally, on-page SEO refers to all those techniques that help you know the technical parts of the search engine optimization. Let us see what technical parts of SEO you can learn in On-Page Optimization.

 

  • Meta title optimization
  • Meta tag and Meta description optimization
  • Links, alt text, alt tags, HTML, CSS validation and image optimization.
  • Moreover, all other minor and major parts that is technical in SEO and used for the purpose of On-Page Optimization.

 

Off-Page SEO

When you think or discuss about off-page SEO, if there is something you do not know about off-page SEO, only you have listen the name, then look at here what a professional SEO training institute in Kolkata can teach for off-page search engine optimization.

Off-page optimization is about all things. There are bunch of essential things come in off-page optimization. Let us have a look.

 

  • Social bookmarking
  • Directory submission
  • Article submission
  • Blog submission
  • Press Release submission

And, you need to submit all things mentioned above, like article, blog, PR, PDF and more you need to write viral content, so that your content can be linkable. Your visitors like to read your written content and like to come to your website to read the content repeatedly.

Apart from the above mentioned things or SEO work there are also other things that you get to learn from a professional SEO institute in Kolkata. SEO is not very simple thing. It is a part of digital marketing, including SMO, SEM, SMM and PPC. So, better you take training from a professional institute providing training with the help of industry-experienced faculties with outstanding study materials and surely placement assistance.

How to Select An Professional SEO Training Institute in Kolkata

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SEO training institute

SEO training or training in Search Engine Optimization is one of the most important for today’s online business. Are you thinking to pursue for a career in search engine optimization? If you have answered ‘yes’ then professional SEO training institute in Kolkata can be your destination. SEO is something that you certainly cannot deny which is one of the most essential things and day by day becoming the forefront of online marketing. Many advantages can bring to anyone, who now planning to take venture in this highly competitive world of online marketing. If you can optimize your website in website successfully in search engines then you can build a successful online business.

How SEO and SEO Training Helps You Grow Your Business Online

If you are one of persons who is longing to earn online or want to start your online business, or want to pursue for a career in online marketing then SEO training can give you an age. You should take part in an SEO training institute in Kolkata. A professional and experienced SEO company can train you from the basics to advanced things on SEO and help you to know how to market and promote your business online. These things help you to market as well as learn the tricks and techniques of SEO.

  • Here we have described few steps that you can get to find the best professional and experienced SEO training institute in Kolkata:
  • Find a SEO course that trains or teaches by industry experienced faculties or professional in this field, who are expert in SEO.
  • Know their SEO course structure and if it designed for fresher and experienced.
  • Find the affordable course in Kolkata and see if the installment facility available.
  • See the course structure, on-page and off-page SEO and whether they are training for SMO.

To increase the skills in SEO you should get hands on SEO training and that only a professional institute in Kolkata can give you with live projects. This will help you increase the efficiency on online marketing and the pros and cons of internet marketing as well. Most of the SEO training institute in Kolkata offer online and offline mode of training for candidates, so see if you are available for these trainings and get the complete courseware in digital format. A professional training offers the following benefits mentioned below:

  • Learning or training in small batches
  • Provides knowledge with the help of latest online marketing tools
  • Learning with hands on experience with the help of live SEO projects
  • Training through online and offline mode with weekend classes
  • Professional advice provided by industry-experienced people
  • Placement assistance after completing the training
  • Doubt clearing classes also available

Last, but certainly not the least, if you want to be a full time SEO professional then you need hands on training from a trusted and highly experienced professional SEO training in Kolkata, and W3 Web School is one of the leading in this filed that can help you fulfill your dream to become a SEO professional.

A Lucrative SEO Career Your Kickstart to Bright Future

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Are you looking for an SEO job? Are you thinking how to get a job in SEO? If you answered YES then it is the right time to step it up and get started. Most of the fresher these days look for quick job and most of them think of a lucrative career, so they choose SEO as career. SEO can give you a bright future, as you know everything is going digital so the career in digital marketing, SEO, SMO, PPC and more has nice future. If you want to pursue for an SEO career or digital marketing then you need to learn the fundamentals of SEO, then only you will be able pursue for a great career.

SEO Training with Placement Assurance

The problem is that most of the students, fresher and even experienced people do not know where to take a SEO training in Kolkata, which institute can give them better training and more. There are hundreds of SEO training institutes in Kolkata you can found, but it is really a daunting task to find the best SEO institutes in Kolkata provides hands on SEO training with placement assurance after completing the course. These days, many  IT organizations in India and outside or the country look for experienced SEO professionals who can take care of the entire digital marketing activity, so you understand how the demand for SEO specialists are increasing day by day and the next job could be your job.

What You Need to Know About SEO Course

You might be thinking what should you learn and what should you see when you take admission in an SEO training in Kolkata? Yes, there are certain things that you need to see before enrolling for a SEO course, so better you consult with an SEO specialist or professional digital marketing training instate in Kolkata, like W3webschool, which helps you to know what should you see. Let us see the things you need to see, before enrolling an SEO course.

  • Search engine optimization – niche industry sites submission, local media and other sites submission, other techniques like keyword analysis, on page and off page optimization.
  • Social media optimization – facebook, PInterest, LinkedIn, Twitter, YouTube, Google+, Tumbler etc. optimization.
  • Website analysis through Google and Bing Analytics tools, tracking data, demographics and websites behaviors.
  • Development content for websites and social media and optimize the content.
  • Building links, cross linking, link baiting, link checking, validation and more about on pae and off page SEO.

Therefore, whether you want to be a professional and expert in SEO, you should know the basic techniques of web development. It not only helps you to clear the concept of SEO, but also helps you to apply the techniques freely. A professional SEO training institute in Kolkata, like W3webschool has taught hundreds of students till date and have successfully placed the candidates in small, medium and large IT organizations, who are working there as SEO specialist.

The Purpose of Custom SEO Training to Get Your Employees Onboard

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In the time people search for particular information online through search engines, they normally go about it by writing in what they are looking or seeking for. In order for your website to become available in the time visitors or people search for the information, the search engines need to recognize that the website has value so that searchers find your website. Importantly, it is one of the important reasons why the area of SEO exists – to assist and make sure that your website(s) are attracting to the search engines and visitors at the same time.

Custom SEO with Strong Training Module

In order to know the importance of Search Engine Optimization, it helps you to know how your website(s) fit into the entire picture. Here in this article we have discussed that SEO really need and why you as one or multiple websites owner need to care for Search Engine Optimization. To understand the necessity of SEO and how to apply it for better rank, SEO training in Kolkata can be your help. Prior to begin link building, content development and/or social promotion, your SEO training needs to be customized, because without a strong training module for SEO your training program will never be as successful as it should be. This is true for a beginner or an IT professional who want to pursue a new career in SEO, but if you are an owner of company then you need to invest in SEO training for each and everyone, as well as customize the training so that each department can see how it works.

SEO Training for Departments to Help Get Them Onboard

Here we have discussed three essential key points that you should see when you take SEO training or want to train people in your company to help get them onboard.

  • Sales – Do you know what does your sales department care about? Are they getting enough leads and generating sales? If yes then well, but if not then SEO is going to help your sale people. A study found that more than 60 percent customers come online and find products or services without thinking any website or company. So if you optimize your business website and can boost the site rank in all major search engines then the chances are higher for your company to the visitors.
  • CSuite – Like other important marketing program, whether you do not get a solid purchase in from the higher ups then the opportunities are your SEO program would not get very far. But too sometimes the C-Suite Google’s is a popular search term think your organization should be ranking good and whether they do not find your website at the top of the rank then your SEO techniques are not working.
  • Customer Service – An effective SEO program can lead to better and healthy customer service. Hope you have already heard that a major part of SEO is simply about handling your brands, products and services online, and modifying the customer experience. If you training from a good professional SEO training in Kolkata you can understand the use and benefits of SEO as a whole, not only for technical perspective but also for business.

Whether you have been fighting with more and more web traffic, but not getting enough for your business website, it might because you have not totally employed SEO to the best of your capabilities. The main motto of doing SEO is to increase the website’s usability so that you can get visitors in the form of search engines.

The Ultimate Reasons Why You Should Know Search Engine Optimization

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Gone are those days in the time marketing was completely one of the major off-line phenomenon, but these days with the high augmentation of the major search engines as well as social media websites the concept of marketing started to changes and a new way begun i.e. digital marketing, one of the most effective and efficient ways came into existence. In digital marketing SEO that is Search Engine Optimization plays a major role boosting a website in search engines, helps websites visibility and promote online business. As an outcome, businesses as well as young professionals were highly influenced by these SEO techniques.

Important Reasons to Take Professional SEO Training

It is SEO, SMO and SEM, a complete digital marketing that so many young and experienced entrepreneurs could establish their business and career in a short span of time. Hope you have heard about Search Engine Optimization, and you have already convinced the techniques and works of SEO very well for different types of online businesses. Now you like to get some skills in SEO from a professional SEO training. What you possibly wonder is why SEO is so powerful. So we have decided to tell you not one, not four, not ten but more than twenty five important reasons to go for professional SEO training in Kolkata.

  • Search Engine Optimization is not only a cost but an investment. These days SEO can be the spotlight of your sales rock star.
  • Search Engine Optimization is one of the crucial parts of marketing mix. SEO influences the analysis or buying cycle. The pricing of SEO is variable.
  • SEO was not at all costly. SEO is not icing on your tasty cake, but it is an essential ingredient. SEO today is more than just Search Engine Optimization friendly content management system.
  • SEO can easily multiply your business influence. SEO helps you leverage the social sharing and keeps you missing from free advertising.
  • SEO will help your new and existing visitors find websites. SEO can help you drive offline sales. SEO helps to attract visitors with high-conversional potential.
  • Today SEO becomes the heart of every business. SEO creates trust and credibility and also makes you ubiquitous. SEO helps you building brand among the customers.
  • SEO is one of the important long term strategies. SEO can be your measurable marketing tools, so your SEO specialist can be your secret weapon.

Last, but certainly not the least that you need to keep one important thing in mind that handling a musical instrument does not mean you can start playing great music, but if you learn how to play it then you can do it and then you need to learn it from a professional SEO training in Kolkata which can help you to know the pros and cons of Search Engine Optimization, so that you can apply it better, or you can hire a professional SEO company who can help you achieve your goals and to become a successful entrepreneur of online business.

SEO Training from Someone Who Practically SEO to Run Successful Websites

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You probably understand or already heard that Search Engine Optimization (SEO) is one the most powerful online marketing tactics that could help a website to get good rank in almost all major search engines, and also help to increase the stream of visitors on a regular basis. Here in this article we have discussed how SEO training in Kolkata, be it online SEO training or Offline SEO training can help your profession as well as help you press your individual or business website right to the leading of online search engine results pages. Before taking admission on SEO course some questions can pop up in your mind. What are the benefits of learning SEO? What is the future prospect of learning SEO? How the SEO career can help you earn money? And so on. Here we have tried to give you all answer which you are seeking for.

The Benefits of Learning SEO

Internet businesses are increasing like anything in India and have seen a very steady growth in this highly competitive e-commerce industry. Here are some of the important benefits and advantages of learning SEO.

  • SEO can give you a higher ROI or Return on Investment compared to other forms of internet marketing. And if you are a student or professional in any IT field then SEO can add your skills.
  • Through proper SEO training, you can optimize your websites and can give a permanent ranking in search engines.
  • You can get targeted traffic and your websites get 24×7 customers, so you get higher sales as well as higher profits and that is what you also want like other businesses.
  • The benefits of SEO training are many. You can pursue for another career i.e. a career in Search Engine Optimization as well as digital marketing. You can work as a SEO specialist, or a freelance SEO from home.
  • The essential things is that you should learn SEO course from a good institute that provides hands on training and learning through live projects SEO training in Kolkata, so that you the course will make sure to give you state-of-the art experience in SEO.
  • You can start SEO course online or offline mode as per your wish and time you have. After completing the course you can start your business by way of blogging and affiliate marketing.

As you have already known that SEO or Search Engine Optimization is a method or a cluster of methods of giving a website higher ranking in major search engines results pages so that a website can rank high to get more visitors. The majority of users generally click on those websites that rank high in search engines results pages, hardly a few users click on page 2, 3 or 4 or more results pages in Google, Yahoo, MSN etc. So if you do not have enough visitors for your website, it does make any sense or cost for your job. Due to the reason many small, medium and large IT companies, especially web design and web development companies look for skilled SEO professional.