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15+ Top IG Tools to Grow Your Instagram Account in 2024

IG Tools

Are you aiming to boost your Instagram account in 2024? If you use the right IG tools, you can spot the difference. These IG tools allow you to manage your Instagram posts, monitor followers in real-time, and boost overall engagement.

Have you ever wondered why a huge number of Instagram accounts or content creators on Instagram are integrating IG tools? The answer is simple. They help you boost your account’s reach and engagement. Your Instagram account ranking can also be enhanced with the integration of these popular IG tools. 

In this blog post, I have shed light on popular IG tools that have higher functionality in capturing potential audiences and growing your Instagram account. From creating content to scheduling posts, these IG tools are specially developed for Instagram success.

Let’s find out the best IG tools for 2024!

Finding it difficult to spot the most useful IG tools for Instagram growth?

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Table of Contents

Why Use IG Tools?

Managing an Instagram account is quite challenging, but if you understand the basics, then the show is yours! If you succeed in managing your Instagram account with the help of some popular IG tools, then you might notice some major benefits. ‘

I have discussed some major perks of using IG tools to boost Instagram accounts in 2024 below. 

Here we go. 

Content Optimization: IG tools help you spot the right time to publish and generate highly engaging content. They highlight the types of content that your potential audience loves to engage with. This helps in content personalization to boost visibility and engagement.

Growth Tracking: With the assistance of various Instagram tools, you can track the real-time growth of your account’s followers, comments, and likes. You can also track your progress over time and adjust your approach to do better and capture a huge audience.

Hashtag Research: Including hashtags in your postings boosts their exposure. IG tools help you identify relevant and trending hashtags to boost the visibility of your posts and get a higher number of followers. 

Influencer Identification: You may identify influencers in your niche by utilizing popular IG tools. This makes it easier to work with influencers, connect with new followers, and apply influencer marketing to improve the business’s reputation.

Competitor Analysis: You can also check the performance of your competitors with the help of IG tools. You can track what strategies and practices they are using to grow their Instagram account, get a comprehensive overview of what works well for them, and apply those strategies to boost your own.

Trends in Engagement: These Instagram tools enable you to see the patterns of user interaction with your exclusive content. You can also improve overall engagement and better customize your content as per the preference of your audience through trend identification.

15+ Top IG Tools

The IG tools below allow you to grow your Instagram account with new followers and better performance reports. They are capable of tracking real-time analytics of your account, racing new audiences, scheduling posts, simply creating content or quickly responding to client issues through a 24*7 customer support facility. 

You can see better growth in your Instagram account with the proper integration of such popular IG tools

1. Hootsuite

Hootsuite is the most significant one among various IG tools that help you in streamlined team management. It helps your Instagram account to advance schedule your posts. Your posts are automatically posted or notified before posting.

It is also another popular name when it comes to generating hashtags for Instagram. It also helps you to boost the visibility and reach of your Instagram account. 

Exclusive features

  • Social Inbox
  • Best time to post Insights
  • Time Slot recommendations
  • Monitor hashtags
  • Hashtag generator
  • Social listing tools
  • Auto-responding
  • Inbox analytics
  • Scheduling
  • Advertising
  • Collaboration
  • Streams
  • Content creation

Pricing

There is a 30-day free trial of this tool, offering some basic features such as AI writing, managing up to 10  accounts, unlimited scheduling, post-idea generation, and publishing.

Three premium pricing plans are also there in Hootsuite, they include a Professional plan that starts from $99 monthly, a Team Plan that starts from $249 monthly, and an Enterprise plan that is customizable as per need.

2. Content Studio

The content studio is another major IG tool after HootSuite that is quite popular among Instagram users to deal with their unique content offering. 

This tool is widely used as a significant social media tool that assists businesses or brands in creating and sharing content, handling social media engagement and more. 

This tool also offers you a social composer facility, smooth client management, an RSS feed reader, and an AI assistant for better Instagram account growth. 

Exclusive features

  • AI captions
  • Social media analytics
  • Social media calendar
  • Workspaces
  • RSS reader
  • Bulk scheduling
  • Content discovery
  • Media library
  • Multiple platforms integration
  • Social Inbox
  • Multiple publishing queues
  • ContenStudio’s Composer

Pricing

Content Studio offers a 14-day free trial plan, which is perfect for beginners. The free trial plan enables you to approve workflow, generate social hashtags, plan content, and discover content easily.

The three paid pricing plans are the Starter plan, starting at $25 a month; the Pro plan, starting at $49 each month; and the Agency plan, starting at $99 a month.

3. Canva

Canva is a great design tool that provides the best video and image optimization features for making your Instagram visually appealing. You are allowed to change the images, fonts and colours of your content that best fit your niche. 

It also helps you make the best Instagram template designs to make the account more appealing and visible to a broad audience. 

Exclusive features

  • Template Variety
  • Collaboration tools
  • Brand book 
  • Image alt text support
  • Drag and drop editor
  • Stunning charts
  • Share the design with a click 
  • Thumbnail maker
  • Design Customization
  • 3M+ Stock images support
  • Copyright-cleared music
  • 1000+ Free Templates
  • Video editing 
  • Design printing and delivery

Pricing

Canva offers a free plan for beginners with limited features. If you are an expert designer or need high-quality image or video editing tools for your Instagram account growth, you have to take paid pricing plans from the below. These plans provide unbeatable features for the higher reach and engagement of your Instagram account. 

  • Canva Pro plan starts from $15 a month.
  • Canva Teams plan starts from $10 a month and allows the access of a maximum of 3 people.

4. Vimeo Create

Vimeo is another great IG tool that helps your Instagram account grow rapidly through video editing. With the help of this tool, you can add text, music, and logos to your video content. 

It offers a very smooth, user-friendly interface that enables users to edit and modify videos without having any prior knowledge or expertise in the design field. 

Exclusive features

  • Pre-built templates
  • Simple logo and text integration
  • High-resolution video export feature
  • Directly share to Instagram option
  • Auto closed captioning
  • Brand kit
  • Teleprompter
  • Text-based video editing
  • AI script generator
  • Reminder emails
  • Live chat and polls
  • Live broadcast hosting

Pricing

A free trial plan is offered with Vimeo that is best for newbies and people with low budgets for their Instagram marketing. 

There are three subscription plans along with an Enterprise plan. The plans are the Starter plan, starting from $12 monthly per user; the Standard plan, starting from $20 monthly per user; and the Advanced Plan, starting from $65 monthly per user.

5. Sprout Social

A complete tool for handling social media accounts is Sprout Social. It helps you with daily tasks such as post-scheduling, audience engagement, and real-time performance analysis. The rich analytics features of this tool provide an understanding of your Instagram account growth. 

In addition, you can also track brand mentions and resposnd to comments all in one tool. For businesses trying to get more reach out of their social media practices, Sprout Social is highly recommended.

Sprout Social helps influencer marketing and boost the Instagram account. 

Exclusive features

  • Scheduling tools
  • Social Inbox
  • Detailed analytics
  • Sprout AI
  • Engagement tracking
  • Hashtag monitoring 
  • Social content calendar
  • Custom workflows
  • Unlimited social profiles
  • Message tagging 
  • Brand-level engagement reporting
  • AI-assisted suggestions

Pricing

Sprout Social offers a free 30-day trial plan with limited features. If you need a more advanced engagement feature for the growth of your Instagram account, you have to take paid pricing plans. These plans provide unbeatable features for the higher reach and engagement of your Instagram account. 

  • The standard plan starts from $249 a month.
  • The professional plan starts from $399 a month 
  • The Advanced plan starts from $499 a month

Another plan is the Enterprise plan, which is a custom-built plan, and you can personalize it according to your needs.

6. Iconosquare

Iconosquare is one prominent name in the IG tools garage due to its effective channel growth monitoring and performance tracking feature. The dashboard it offers is very simple and clean, making it excellent for new users. 

From calculating engagement rates automatically to calculating the change percentage, Inconosquare does its job perfectly. 

This tool helps you in making tailored training and onboarding that leads to Instagram account growth. Cross-posting is also offered with this excellent IG tool.

Exclusive features

  • Performance Analytics
  • Scheduling
  • User-intuitive dashboard
  • Automated social media report
  • Collaboration
  • Competitor benchmarking
  • Comments tracking
  • Customized feeds
  • Rapid exports

Pricing

If you are a beginner, you can try Iconosqaure’s 14-day free trial plan. If you are a beginner, you can try Iconosqaure’s 14-day free trial plan. 

Three pricing plans are available in Iconosquare; they are a Single plan that is for a single user and starts from $49 monthly, a Teams Plan for ten 10-user maximum that starts from $79 monthly, and a Custom plan for unlimited users that is customizable as per requirement.

7. Meta Ads Manager

Meta Ads Manager is an exclusive platform powered by Instagram and Facebook. It aims to create and track ads and boosts the growth of your Instagram account. It allows users or advertisers to target Instagram ad campaigns along with effectively ad run over both of these platforms. 

Once you launch your campaign, you will be able to make modifications, track real-time performance, and make automated responses to comments to maintain higher audience engagement. 

Exclusive features

  • A/B split testing
  • Access management
  • Ad creative
  • Multiple ads management
  • Audience automation
  • Asset organization
  • Ad preview
  • Offline conversion tracking
  • Ad creation from recommended posts
  • Payment account access

Pricing

This is a free tool powered by Meta. Hence, you can use it without spending any money.

8. AdEspresso

AdEspresso is a user-intuitive platform that helps in managing ads on Instagram. It boosts the planning, research, and optimization process of your ad campaigns. You can check various ad versions with the help of AdEspresso to check which ones go best for you. 

The user-friendly dashboard makes it easy to track real-time performance and adjust your strategy for greater results.

Exclusive features

  • Campaign Approvals 
  • Reposting dashboards
  • Automatic page post-promotion
  • Automatic Optimization
  • Grid Composer
  • Collaboration Hub
  • Bulk Editing 
  • Rich Media Support
  • Geo-targeting
  • Budget pacing
  • Real-time performance tracking
  • API Access
  • Schedulable reporting tool
  • Automated contacts syncing

Pricing

AdEspresso offers a 14-day free trial with some basic features for Instagram growth, which is best for beginners or users with little or no experience. 

For a more advanced engagement feature in managing your Instagram account, you have to subscribe to paid pricing plans. These plans offer exclusive features for increased reach and higher engagement of your growing Instagram account. 

  • The Starter plan starts from $49 a month.
  • The Plus plan starts from $99 a month 
  • The Enterprise plan starts from $259 a month

9. Mojo

Mojo is one of the most popular tools among various IG tools due to its animated visual creation feature.

It helps to add text effects, templates, and higher-quality animations to your social media content on Instagram to boost your account. This tool helps you to make robust reels and stories with the help of its pre-built design tools. 

Exclusive features

  • On-brand content creation
  • Access to Animated templates
  • Automated captions addition feature
  • Custom dimensions
  • Background removal feature
  • All format resizing feature
  • Social content creation
  • Royalty-free music, videos and photos
  • Quick share on social media platforms
  • Dedicated customer support

Pricing

A 7-day free trial plan is available with Mojo, known as MojoFree, which is highly recommended for beginners who want to start their Instagram growth journey. 

There are two paid pricing plans along with an Enterprise plan. The plans are the Mojo Pro plan, starting from $14.99 monthly per user, and the Mojo Teams plan, starting from $10 monthly per user.

10. Adobe Creative Cloud Express

This is another Adobe solution that performs best in creating robust social media templates with the drag-and-drop builder and easy-to-access interface. This tool allows one to successfully conduct photo editing, such as background removal, resizing and file conversion.

You can make and design videos on Instagram very quickly and grow your Instagram reach with the help of Adobe Creative Cloud Express.

Exclusive features

  • Visual AI tools
  • Video editing tool
  • Extensive template library
  • Templates and resizes
  • Picture restoration
  • Generative fill
  • Ease of access to 25,000+ custom fonts
  • Shared libraries
  • Premium static and video templates
  • Generative AI
  • Brand management
  • Collaboration
  • Save and share template feature

Pricing

It has a free trial plan that offers core features such as effects usage, unlimited templates, and photo editing tools. If you want to avail the advanced features for better Instagram engagement then you can try our premium pricing plans.

Premium plan starts at $12.99 a month

Team plan starts at $65.99 a month

These two plans differ in pricing for individuals, students, enterprises and educators.

11. Prequel

With powerful IG tools like Prequel, users can easily design visually appealing posts, reels, and stories on Instagram. It offers a huge variety of filters and live effects so you can make visually stunning and original content out of your videos and images. 

Both beginners and industrial professionals will find it perfect for its intuitive user interface design. This photo and video editing tool provides advanced features such as 3D effects, artistic filters, pre-built templates and more!

I have tried to make a list of some exclusive features of Prequel. Here is the list;

Exclusive features

  • Retouch tools
  • AI-integrated filters
  • GIPHY text
  • AI-powered filters
  • Artistic filters
  • Blurring and 3D effects 
  • Daily updates
  • Advanced editing features such as brightness, sharpening, warming and more
  • 800+ effects and filters
  • Advanced editing toolkit
  • 30+ custom fonts

Pricing

Prequel is offering a free trial plan for new members, but you can only get it once you subscribe to their paid plan known as Prequel Gold. The Prequel Gold plan starts from $4.99 a month. After exhausting one month, the plan renews automatically; you can stop the auto-renewal at any time you want.

12. Milkshake

Another major one among different popular IG tools, Milkshake, is an easily accessible tool for creating stunning microsites that you can include in your Instagram bio. This helps you get a higher reach in your account and grow rapidly. 

This IG tool is perfect for businesses and influencers that want to share various links through a single and user-friendly platform.

Exclusive features

  • User-friendly interface
  • Multiple sharing options
  • Milkshake branding removal option
  • Instant sharing and publishing
  • Card-based structure
  • Customizable looks
  • Real-time insights and analytics
  • Lightweight site creation 
  • Multiple business linking
  • Access to multiple layouts
  • Custom fonts
  • Fast setup
  • Drag-and-drop page builder
  • Custom designs

Pricing

There are two paid pricing plans are available in Milkshake. The plans are the Lite subscription plan and the Pro subscription plan. These paid subscription plans start from $9.99 a month.

13. Adobe Premier Rush

Adobe Premier Rush is a powerful IG tool that helps in cross-device collaboration for the creation and easy sharing of online videos. You are allowed to shoot, edit and share your exclusive videos and reels on Instagram to grow your account.

This video editing tool helps you to boost your editing creativity and grow your followers on this social media platform quickly. With the help of its user-intuitive platform, you can add effects, audio and trip video clips easily.

Exclusive features

  • Picture-in-picture effect creation
  • Colour fixing
  • Audio adjusting
  • Text overlay
  • Title addition
  • Multi-language support
  • Access to the media library
  • Customizable branding
  • Easy drag-and-drop builder
  • Custom motion graphic templates 
  • Adobe Stock integration
  • 100 GB cloud storage
  • Multi-device editing
  • Pre-built templates
  • Speed adjustment feature
  • Motion graphics templates

Pricing

A free trial version is available in Adobe Premier Rush and is known as the Premier Rush starter plan. Adobe Premier Rush is part of Adobe Cloud Express, and the monthly subscription plan starts from $9.99. The Premier Pro plan starts from $20.99 a month.

14. Planable AI

This is one of the best and most powerful collaborative tools that help you in managing your Instagram account and let it grow rapidly. Teams can successfully plan and schedule postings with the help of this social media collaboration tool. 

The IG tool offers a visual calendar so you can see and track all of your postings in one place. In addition to keeping everyone organized, it improves the approval procedure. For firms and businesses managing a higher number of social media accounts, this is just the perfect choice.

Exclusive features

  • Auto-generated captions
  • Feed view
  • Grid View
  • List View
  • Calendar view
  • Easy collaboration 
  • Agency Workflows
  • Real-time analytics
  • Marketing calendar support

Pricing

A free trial plan is offered by Planable AI with 50 total post-support for beginners. Two types of paid subscription plans are also available with this. 

The plans include the Basic plan, which starts from $33 a month and supports 60 posts and two types of approval; the other plan, the Pro plan, starts from $49 a month and supports 150 posts and three types of approval.

Another plan is the Enterprise plan, offering unlimited posts and multi-level approvals, and you can personalize it according to your needs.

15. Crowdfire

Another popular social media management tool is Crowdfire, which helps you schedule your posts, monitor analytics, constant curation and follower management. It also allows you to integrate with multiple social media platforms due to its easy, user-intuitive interface. 

It also helps you in recommending great content ideas that are highly suitable for your Instagram account growth. It is perfect for brands that want to boost their online presence and engagement in their Instagram accounts. 

Exclusive features

  • Post Scheduling
  • Customer engagement features
  • Calendar management
  • Automated publishing
  • Real-time analytics management
  • Hashtag-recommendations
  • Bulk post support
  • Image recommendation
  • Brand tracking
  • Multiple user support 
  • Report Builder
  • Competitor analysis

Pricing

Crowdfire comes with a free trial plan with limited features such as three account linking, multiple social network integration, ten scheduled posts and more. If you need more advanced features for Instagram account growth, you have to choose paid subscription plans. These plans offer outstanding features for more reach and engagement. 

  • The Plus plan starts from $9.99 a month.
  • The Premium plan starts from $49.99 a month 
  • The VIP plan starts from $99.99 a month

16. Later

This is another major user-intuitive social media post-scheduling platform, among other IG tools. It helps you find the trending hashtags and share the user-generated content quickly. 

The content calender feature of this tool helps you to keep your content organized on Instagram and schedule the posts accordingly. The saved caption feature of Later enables you to save the group hashtags so that you can reuse them later in a more effective way. 

Exclusive features

  • Visual content calender
  • Instagram feed preview feature
  • User-generated content
  • Personalized insights
  • Optimal posting times
  • Custom link in the bio page
  • AI-powered caption writer
  • Hashtag generator 
  • Custom link in the bio page
  • Saved captions 
  • Auto-publish posts feature

Pricing

A 14-day free trial plan is available on Later. 

Four types of premium pricing plans are offered by Later; they include a Starter plan that starts from $16.67 monthly, a Growth Plan that starts from $30 monthly, an Advanced Plan starts from $53.33 monthly, and an Agency plan that starts from $133.33 monthly. 

Apart from these four types of plans, an Enterprise plan is also offered, and the price is customizable as per requirements.

17. All Hashtag

All Hashtags is another powerful tool among popular IG tools that is simply designed to identify the perfect hashtags for your Instagram channel growth. It helps to reach and capture more audiences for higher engagement. 

The user-friendly interface of All Hashtags enables you to spot the most trending and relevant keywords to your Instagram content. 

Exclusive features

  • Hashtag-generator
  • Hashtag analytics
  • Hashtag counter
  • Top Hashtags
  • Real-time hashtag performance analytics
  • Trending hashtag finder

Pricing

Do you know the best part of using All Hashtags? It is free to use. You don’t have to spend a penny to find popular hashtags that are highly relevant to your Instagram content. 

This can help you to get higher visibility among potential audiences with similar interests.

18. Buffer

Buffer, as a powerful tool among other IG tools, allows you to make and share your content on Instagram, highly engage with your audience and conduct real-time data tracking with its simple and easy user interface. 

This third-party Instagram scheduling tool is very popular among Instagram account users who want to boost their reach and engagement. 

Exclusive features

  • Analytics 
  • Answers Tab feature
  • Ease of scheduling
  • Multiple profile management 
  • Post scheduling
  • Easy sharing support with browser extensions
  • Team collaboration 
  • Real-time reporting
  • RSS Feed integration
  • Content calendar
  • Custom video thumbnails
  • Hashtag manager

Pricing

Buffer offers a free 14-day trial plan, which can schedule up to 3 social media platforms.

Three types of subscription plans are also available on Buffer; they are an Essentials plan that starts from $6 monthly, a Team Plan that starts from $12 monthly, and an Agency Plan that starts from $120 monthly. 

The Agency plan supports up to 10 channels, and exceeding those you will be charged $6 for each channel addition.

19. Keyhole

Keyhole is a popular social media analytics tool specially created to track trending keywords and hashtags. It offers real-time information related to your Instagram performance and audience engagement. 

The overall campaign success can also be monitored, and different patterns can be identified. Businesses that want to increase exposure and boost the strategy of their social media content might profit from this IG tool, Keyhole.

Exclusive features

  • Social listening
  • Trend identification feature
  • Quick market research 
  • Monitor competitors
  • Profile analytics
  • Real-time campaign tracking
  • New client discovery
  • Influencer Identification & Influencer View
  • Downloadable Excel data
  • Geo-tagging
  • Real-time Event tracking 
  • Shareable dashboard

Pricing

Keyhole also offers a free trial plan for newbies with some basic features that are beneficial for Instagram growth. Along with the free pricing plan, Keyhole also offers four types of paid subscription plans. The plans are;

  • Plan for SMB & Freelancers starts from $79 a month
  • Plan for Corporate starts from $239 a month
  • Plan for Agency starts from $479 a month

In addition to this, a custom plan for enterprise is also offered by Keyhole.

How To Choose The Right IG Tools For Growth?

Integrations: Choosing IG tools that connect to other social media platforms, like Facebook or YouTube,  must be simple and easy. This boosts and simplifies the functionality of your social media management, saving you money, effort and valuable time in your regular activities.

Ease of Access: Ask for tools that are easy to access. Identifying what you need quickly will save you time and effort, so you can focus on growing your account instead of figuring out complex options.

User-friendly interface: Pick tools that have a user-friendly design. It is very easy to learn about the features of a user-friendly interface, which allows you to employ the IG tools easily without being confused and frustrated.

Features: Always consider the unique features of each tool. If you are planning to make posts, track analytics, or look for hashtags, ensure they assist your goals so you can get the most useful guidance.

Client support: Check the level of customer support that is offered by the IG tools. When you have doubts or run into issues, having fast customer support makes things go very easily and is more enjoyable.

Analytics & reporting: Choose tools that provide clear and real-time analytics and reporting. Monitoring your performance data allows you to make accurate decisions that will boost your strategy and help you grow your Instagram engagement and followers.

Collaboration: If you are a member of a team, look for strategies and tools that encourage smooth partnership or collaboration. Team dashboards, along with shared access features, make it simpler to collaborate and effectively handle your Instagram account.

Pricing: To find the IG tools that fit your budget, you must compare pricing plans. You can try out some free plans before committing to an expensive alternative due to their free trial plans or budget-friendly pricing subscriptions.

Reviews & user feedback: Always check for reviews and feedback from other users to make decisions. This offers you an idea about the strengths and flaws of the tool. This helps you to make better choices for the growth of your Instagram account.

Wrapping Up,

As you can conclude from the above, there are a variety of IG tools that offer exclusive features to boost your Instagram account. But yes, the one thing is that you don’t need all of them together.

You must stick to one or two IG tools to get better results and higher reach as well as engagement. Always remember that the majority of the above-mentioned IG tools offer free trials, so use them before subscribing to premium pricing plans for your Instagram account. 

Hope this blog post solved all your doubts regarding IG tools. If you have any questions, let me know in the comments below.

Happy reading!