Social Media Marketing Course In Kolkata

Learn a Social Media Marketing Course to generate a massive audience to target and create awareness of the products and brands via social networks. Boost brand awareness, acquire quality leads and repeat sales with this online and offline social media marketing course in Kolkata.

Rating 4.9 / 5 By 10,000 Students
Curious About Our Courses?
Ask for Details Today!
Social Media Marketing Course in Kolkata

Social media marketing is one of the Internet marketing techniques. We use social media platforms to connect with your audience to build your business brand, increase sales, and drive website traffic. It helps to publish your website content on your social media profiles, listen to and engage your followers, analyze your results, and run social media advertisements. Most people use famous social media platforms like Facebook, Instagram, Twitter, LinkedIn, Pinterest, and YouTube.


W3webschool provides hands-on practical training in Social Media Marketing courses to provide in-depth knowledge of the latest techniques and strategies for a result-oriented approach.

We teach you how to create viral marketing campaigns using paid, earned and organic social media strategies on various channels.

W3webschool provides hands-on practical training in Social Media Marketing courses to provide in-depth knowledge of the latest techniques and strategies for a result-oriented approach.

We teach you how to create viral marketing campaigns using paid, earned and organic social media strategies on various channels. The training will cover how to market a brand name, product or service, draw massive traffic from different social networking sites, and create paid advertising campaigns for the relevant audience. 

If you do so, your brand will get a name, and its awareness will increase across the globe.


Download Free E - Brochure

Explore Curriculum Of Our Social Media Marketing Course in Kolkata

  Overview Top Social Media Platform

  Social Media Optimization

  What is Social Media Optimization?

  Why Social Media Need Small Business

  Audience, Engagement, Reach

  News Feed, Timeline, Post

  Social Media Newsfeed Algorithm

  Facebook Profile Vs Business Page

  How to Create a Facebook Business Page

  Understand Facebook Business Categories

  How to Set Target Audience

  Create an Effective Page Timeline

  Set You Call to Action Button

  How to effectively fill your business information

  How to Set Country and Age Restriction

  Event Page

  Offer Post

  How to Create and Participate in-Facebook Groups

  How to Effectively Update Your in Page Timeline

  Timing for Update Status of Business

  Publishing Tools

  Report – Insight

 How to create a Facebook ad account

  Understanding Facebook Ad Account

  What is the Campaign Objective

  How to select the Right Budget for your business

  Bid Strategies

  How to Find the Right Audience on Facebook.

  Targeting Examples for Different Industries – Real Estate, Education, Ecommerce, etc

  What is Ad Placement?

  What is Identity?

  Ad Creatives

  Understanding Custom Audience

  What is Pixel?

  How to Install Pixel

  URL Parameters

  How to bill for Facebook Ads

  Measure your Ads

  How to remarketing on Facebook help your business

  Track engagement

  Ad types

  Campaign Measurement

  Conversion Tracking

  Tracking Paid Users

  Creating Customized Reports


  Know How to Create an Instagram Business Account.

  Learn about your customers with Instagram insights.

  How to create a successful Instagram post?

  Reels post.

  Photo post.

  Carousel post.

  Use relevant tags.

  Hashtag Research.


  Know how to create Instagram Ads – Photo Ads, Video Ads, Carousel Ads, Collection Ads, Lead Generation Ads.

  Know how to Increase your Sales potentially with Instagram Ads.

  Know how to Create Instagram Story Ads Instagram Reels Ads.

  Know how to use the carousel Ads and Collection Ads to sell more products.

  Know how to use Lead Generation ads to collect thousands of customers for your business.


  How to Create a YouTube Channel.

  What is YouTube Studio?

  Channel Customization.

  How to create a Playlist

  What is Monetization?

  What are Copyrights?

  How to upload videos

  How to Optimize Title, Description and Hashtags.

  How to Create Video Chapters.

  Know how to add different types of cards to your videos.

  Know how to add a thumbnail.

  Know how to add an End Screen.

  YouTube Analytics.

  Introduction to Video Marketing

  Understanding Video Campaign

  Youtube Ads Types

  Bumper Ads

  Skippable Ads

  Non-Skippable Ads

  Infeed Video Ads

  Outstream Ads

  Drive Conversion Ads

  Ad Sequence Ads

  Understanding Bid Strategy

  How to Select the Right Budget for Your Campaign.

  How to Select the Correct Network for Video Campaign.

  Video Ad Groups

  Targeting Options

  Bringing Visitors to Your Website Through YouTube Videos.

  Introduction to Twitter

  How to set up a Twitter account and optimize it.

  How to come up with ideas on what to tweet about

  How to get Twitter followers

  How to generate more likes and engagement on your posts

  Hashtag Research

  Get Started with Twitter Ads

  Campaign Objective.

  Twitter Ad Formats


  Ads Best Practices.

  Twitter Analytics.


  Introduction to LinkedIn Optimization

  Individual Page Vs Company Page



  My Network



  Creating Company Page

  Types of Campaigns

  Audience Targeting

  Bidding Strategies

  Advertising in LinkedIn


  Pinterest Introduction

  Pinterest Profile Optimization

  Pinterest Board Creation

  Pins Posted

  Pinterest Increase Followers

  Website Verification

  Business Account

  Pinterest Analytics

Learning Methodology

Live Practical Classes
2+ Live Projects Of Real Clients
Theory+Practical Examination
Interview Preparation
1:1 Mentoring
Placement Assistance


The social media optimization course duration is 1 Months. Depending on your convenience, you can select the timing.

Many businesses have lots of job openings for SMM, SMO Analyst. Social media sites – Twitter, Facebook, LinkedIn, YouTube, and Pinterest all have thousands of customers waiting for you to explore.

  • Graduates or Postgraduates
  • Professionals
  • Freelancer
  • Blogger
  • Content Writer
  • Developer / Designer
  • SEO Expert
  • Company Owner

Of Course, our trainers will guide you to start as a Freelancer at the end of this course.

Yes, W3webschool offers certification and placement assistance to the candidates so that they can choose the career path of their choice and achieve new heights of success.

No prior experience or knowledge is required to learn social media marketing, only basic internet acquaintance and social media awareness is required.

We offer both classroom training and online social media marketing classes. You need a computer/laptop and an uninterrupted internet connection if you want online training.

Our trainers are industry experts. They have 8+ years of experience in digital marketing and are working on current projects.


Instructor (Mr. Shaheel)

Digital Marketing Professional Trainer
Md Shaheel is a Graphic Designer, Web Designer, Web Developer, Digital Marketer and loves to teach. He has been teaching online and offline to people for more that 8+ years now, where he has help more than 100’s of people to setup their own business.