Social Media Marketing Course In Kolkata
Learn a Social Media Marketing Course to generate a massive audience to target and create awareness of the products and brands via social networks. Boost brand awareness, acquire quality leads and repeat sales with this online and offline social media marketing course in Kolkata.
- Online Social Media Marketing Course
- Classroom Social Media Course
- Facebook Marketing Course
- Instagram Course
- YouTube Marketing Course
- Twitter Course
- LinkedIn Marketing Course
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Social media marketing is one of the Internet marketing techniques. We use social media platforms to connect with your audience to build your business brand, increase sales, and drive website traffic. It helps to publish your website content on your social media profiles, listen to and engage your followers, analyze your results, and run social media advertisements. Most people use famous social media platforms like Facebook, Instagram, Twitter, LinkedIn, Pinterest, and YouTube.
W3webschool provides hands-on practical training in Social Media Marketing courses to provide in-depth knowledge of the latest techniques and strategies for a result-oriented approach.
We teach you how to create viral marketing campaigns using paid, earned and organic social media strategies on various channels.
W3webschool provides hands-on practical training in Social Media Marketing courses to provide in-depth knowledge of the latest techniques and strategies for a result-oriented approach.
We teach you how to create viral marketing campaigns using paid, earned and organic social media strategies on various channels. The training will cover how to market a brand name, product or service, draw massive traffic from different social networking sites, and create paid advertising campaigns for the relevant audience.
If you do so, your brand will get a name, and its awareness will increase across the globe.
SOCIAL MEDIA MARKETING COURSE IN KOLKATA HIGHLIGHTS
- Practical Classes
- Daily Tasks & Assignments
- 1+ Real Client Projects
- 1-On-1 Mentoring
- Free Study Materials
- Doubt Clarification Session
- Flexible Online & Offline Classes
- Theory + Practical Examination
- 3+ Certifications
- Resume & Interview Training
- 100% Placement Assistance
- Completed 500+ Batches
Explore Curriculum Of Our Social Media Marketing Course in Kolkata
Module 1: Introduction
Overview Top Social Media Platform
Social Media Optimization
What is Social Media Optimization?
Why Social Media Need Small Business
Audience, Engagement, Reach
News Feed, Timeline, Post
Social Media Newsfeed Algorithm
Module 2: Facebook Optimization
Facebook Profile Vs Business Page
How to Create a Facebook Business Page
Understand Facebook Business Categories
How to Set Target Audience
Create an Effective Page Timeline
Set You Call to Action Button
How to effectively fill your business information
How to Set Country and Age Restriction
Event Page
Offer Post
How to Create and Participate in-Facebook Groups
How to Effectively Update Your in Page Timeline
Timing for Update Status of Business
Publishing Tools
Report – Insight
Module 3: Facebook Marketing
How to create a Facebook ad account
Understanding Facebook Ad Account
What is the Campaign Objective
How to select the Right Budget for your business
Bid Strategies
How to Find the Right Audience on Facebook.
Targeting Examples for Different Industries – Real Estate, Education, Ecommerce, etc
What is Ad Placement?
What is Identity?
Ad Creatives
Understanding Custom Audience
What is Pixel?
How to Install Pixel
URL Parameters
How to bill for Facebook Ads
Measure your Ads
How to remarketing on Facebook help your business
Track engagement
Ad types
Campaign Measurement
Conversion Tracking
Tracking Paid Users
Creating Customized Reports
Module 4: Instagram Optimization
Introduction.
Know How to Create an Instagram Business Account.
Learn about your customers with Instagram insights.
How to create a successful Instagram post?
Reels post.
Photo post.
Carousel post.
Use relevant tags.
Hashtag Research.
Module 5: Instagram Marketing
Introduction
Know how to create Instagram Ads – Photo Ads, Video Ads, Carousel Ads, Collection Ads, Lead Generation Ads.
Know how to Increase your Sales potentially with Instagram Ads.
Know how to Create Instagram Story Ads Instagram Reels Ads.
Know how to use the carousel Ads and Collection Ads to sell more products.
Know how to use Lead Generation ads to collect thousands of customers for your business.
Module 6: YouTube Optimization
Introduction.
How to Create a YouTube Channel.
What is YouTube Studio?
Channel Customization.
How to create a Playlist
What is Monetization?
What are Copyrights?
How to upload videos
How to Optimize Title, Description and Hashtags.
How to Create Video Chapters.
Know how to add different types of cards to your videos.
Know how to add a thumbnail.
Know how to add an End Screen.
YouTube Analytics.
Module 7: YouTube Marketing
Introduction to Video Marketing
Understanding Video Campaign
Youtube Ads Types
Bumper Ads
Skippable Ads
Non-Skippable Ads
Infeed Video Ads
Outstream Ads
Drive Conversion Ads
Ad Sequence Ads
Understanding Bid Strategy
How to Select the Right Budget for Your Campaign.
How to Select the Correct Network for Video Campaign.
Video Ad Groups
Targeting Options
Bringing Visitors to Your Website Through YouTube Videos.
Module 8: Twitter Optimization
Introduction to Twitter
How to set up a Twitter account and optimize it.
How to come up with ideas on what to tweet about
How to get Twitter followers
How to generate more likes and engagement on your posts
Hashtag Research
Module 9: Twitter Marketing
Get Started with Twitter Ads
Campaign Objective.
Twitter Ad Formats
Targeting.
Ads Best Practices.
Twitter Analytics.
Measurement.
Module 10: LinkedIn Optimization
Introduction to LinkedIn Optimization
Individual Page Vs Company Page
Connection
Jobs
My Network
Group
Hashtags
Module 11: LinkedIn Marketing
Creating Company Page
Types of Campaigns
Audience Targeting
Bidding Strategies
Advertising in LinkedIn
Reporting
Module 12: Pinterest Optimization
Pinterest Introduction
Pinterest Profile Optimization
Pinterest Board Creation
Pins Posted
Pinterest Increase Followers
Website Verification
Business Account
Pinterest Analytics
Learning Methodology
SOCIAL MEDIA MARKETING TRAINING - FAQ
What is the duration of the social media training Course?
The social media optimization course duration is 1 Months. Depending on your convenience, you can select the timing.
Do Social Media Marketing persons get enough job Opening?
Many businesses have lots of job openings for SMM, SMO Analyst. Social media sites – Twitter, Facebook, LinkedIn, YouTube, and Pinterest all have thousands of customers waiting for you to explore.
Eligibility criteria for joining the course :
- Graduates or Postgraduates
- Professionals
- Freelancer
- Blogger
- Content Writer
- Developer / Designer
- SEO Expert
- Company Owner
Can I work as freelancer?
Of Course, our trainers will guide you to start as a Freelancer at the end of this course.
Will I get placement support after completing this course?
Yes, W3webschool offers certification and placement assistance to the candidates so that they can choose the career path of their choice and achieve new heights of success.
What do you need to be familiar with social media marketing?
No prior experience or knowledge is required to learn social media marketing, only basic internet acquaintance and social media awareness is required.
Where will the social media marketing classes be taken?
We offer both classroom training and online social media marketing classes. You need a computer/laptop and an uninterrupted internet connection if you want online training.
Who are the faculties?
Our trainers are industry experts. They have 8+ years of experience in digital marketing and are working on current projects.
Instructor (Mr. Shaheel)
Digital Marketing Professional Trainer
Md Shaheel is a Graphic Designer, Web Designer, Web Developer, Digital Marketer and loves to teach. He has been teaching online and offline to people for more that 8+ years now, where he has help more than 100’s of people to setup their own business.