Page Speed: Page speed is a measurement of how fast the content on your page loads.
Let me start with a hypothetical example. Just think you are visiting a website and the website is loading very slowly. Suppose it took almost 10 seconds or even more. Would you ever visit the website again? Definitely not. Moreover, you won’t even recommend anyone to visit the website. That’s why website performance or you can call it website loading time matters. In 2020, your website’s page speed is even a Google ranking factor. So don’t just ignore it. We are going to share all the important tips with you to boost up your website’s performance within a few minutes. Let’s get started!
Gzip is must
If you have a lot of redirects on your website, the visitors will face more waiting time because of all the request-response time. Except for 301 and 302 redirects, try not to implement unnecessary redirects.
Optimize Media/Images Files
If your website is on WordPress you can easily compress your media files with plugins. There are numerous plugins available. However, if you want to manually do that, you can compress your photo using Photoshop and video using any Video Encoder.
Pro Tip: If your site is hosted on a shared-hosting, try to add fewer videos and images.
Use CDN and Browser Caching
Your website’s performance will improve remarkably once you start using a Content Delivery Network or CDN. A CDN company has numerous servers across the whole world. When you implement a CDN on your site, it basically crawls your static contents and stores them in the extended network of servers around the world. Whenever a visitor visits your site, the CDN will load the compressed static content from the nearest server of the visitor. Therefore, your site will open a lot faster than it was.
Leveraging browser cache is another way to speed up your site loading speed. Properly set up browser caching to allow a browser to store a few static contents in its cache memory.
Browsers have to build a DOM tree by parsing HTML before they can render a page. If your browser encounters a script during this process, it has to stop and execute it before it can continue.
Leverage browser caching
Improve server response time
- Check Your Hosting. Time spent waiting for your server to respond adds to your final page load times.
- Choose Your Web Server Carefully.
- Optimize Your Web Servers.
- Reduce Bloat.
- Optimize Your Database.
If you have followed all these steps, your website is already way faster than it was. Optimizing the way we described above won’t take that much time. Always remember, the faster your website is, the more conversions you get. To know more about SEO check out our comprehensive course and book a demo class now.