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The 3 Reasons Why You Should Pursue A Digital Marketing Career Right Now

If you want to work with the latest technologies, stay up-to- date with the best industry practices, and make more money without sacrificing your quality of life, then a career in digital marketing is for you! Check out these 14 reasons why you should pursue a digital marketing career right now.


Digital marketing is one of the most in-demand and exciting career paths available today. Here are some of the reasons why you should pursue a digital marketing career right now:

1. There is high demand for digital marketing skills.

Organizations of all sizes are looking for talented digital marketers to help them reach their customers online. As more businesses shift their advertising budgets to digital channels, the demand for digital marketing skills will only continue to grow.

2. Digital marketing offers a variety of career paths.

Whether you’re interested in SEO, social media, email marketing, or another area of digital marketing, there’s a career path that’s right for you. You can specialize in one particular area or become a generalist who is well-versed in all aspects of digital marketing.

3. You can be your own boss.

As a freelance digital marketer, you have the freedom to set your own hours and work from anywhere in the world. This flexibility can be especially beneficial if you have other commitments outside of work, such as family or school obligations.

Reason 1: Market Demand

The job market for digital marketing is expected to grow by about 20% in the next 10 years. That’s faster than the average rate for all occupations, according to the Bureau of Labor Statistics. And with more businesses relying on digital channels to reach and engage customers, there’s a growing demand for marketing experts who can help create and execute a winning digital strategy.

If you’re considering a career in digital marketing, now is the time to make your move. Here are three reasons why you should pursue a digital marketing career right now:

1. Market demand – as mentioned above, there is a growing demand for digital marketing experts. This means that there are plenty of job opportunities available, especially for those with the right skills and experience.

2. Salary potential – according to Payscale.com, the median salary for a digital marketing manager is over $60,000 per year. And senior-level positions can earn six-figure salaries. Plus, many companies offer generous bonuses and other forms of compensation, such as stock options and 401(k) matching programs.

3. Flexible work arrangements – many digital marketers are able to telecommute or work remotely at least part of the time. This can provide a great deal of flexibility when it comes to your work schedule and location.

Reason 2: Job Scope

As the world becomes more and more digitized, businesses are starting to realize the importance of having a strong online presence. They are beginning to invest more money in digital marketing campaigns and hiring digital marketers to help them achieve their goals.

This increase in demand for digital marketing skills is only going to continue to grow in the coming years. As more and more businesses wake up to the power of the internet, there will be an ever-increasing need for talented digital marketers who can help them navigate the ever-changing landscape.

If you’re thinking about pursuing a career in digital marketing, now is the time to do it. Here are two reasons why you should pursue a digital marketing career right now:

1. The job market is booming

2. The job scope is huge

The job market for digital marketers is currently booming and is only expected to grow in the coming years. According to a recent study by HubSpot, 63% of businesses are planning to increase their investment in digital marketing this year. This means that there will be plenty of opportunities for those with the right skillset.

The job scope for digital marketers is also huge. There are so many different aspects to digital marketing, from SEO and content marketing to social media and email marketing. No matter what your strengths are, there’s sure to be a place for you within the field. And as businesses continue to invest more in digital marketing, the scope of these roles will only continue to expand

Reason 3: Variety of Jobs in Digital Marketing

Digital marketing careers offer a lot of variety. You could be working on SEO, social media, email marketing, or even web development. And, because digital marketing is always changing, you’ll never get bored. There’s always something new to learn and new challenges to keep you engaged.


If you’re looking for a career that is both stable and in-demand, then digital marketing is the perfect field for you. With so many reasons to pursue a digital marketing career, there’s no reason not to give it a try. From the high salaries to the flexible work hours, there are plenty of reasons to start your digital marketing career today. So what are you waiting for?