Do You Believe Search Engine Optimization & PPC Can Work Together

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seo training

When you talk about organic search engine optimization we generally talk about SEO that is white hat that can be optimized maintain the normal SEO rules not with the help of pay per click or paid advertisement. But do you really believe that search engine optimization and pay per click that is often called PPC in short can work together? This is no doubt an important question that has been asked sever times and we W3 Web School was fortunate enough to answer this question to our new comers and experienced candidates who are in this field for a long time. You can search internet you will come to know with various answers regarding these two things, but only a professional and experienced SEO training institute in Kolkata can answer you who SEO and PPC work together.

Importance of SEO and PPC

While SEO and PPC are two most powerful thing’s for sure, but are different marketing functions. They can be work together or not depend on time. If you know that SEO is not a rule or thumb. It is nothing but a bunch of techniques that are tried and tested. Google especially has its own rule set of SEO, but honestly speaking they are not all, but a few that only can guide you how to do it, the results will be see how you work and the way you work only.

On the other hand Google has its own PPC rule and a huge fundamentals. If you have gone through Google’s certification then you must know. If you have not then you can search typing the keyword Google’s certification about PPC and all you will come to know about that, and in spite of all if you do not know how to apply them all, then you can get in touch with a professional and highly experienced SEO training institute in Kolkata for more help regarding SEO and PPC. One more thing we would like to say you over here is that there are thousands of professional growing these days, pursuing their career in a new dimension by the side of SEO and that is PPC for sure.

Advantages of Running PPC and SEO Together

Let us drive deep how SEO and PPC work together and how you can apply these two different things to get the better results of your website or your clients’ websites giving them the higher rank in search engines.

  • If you work only on organic SEO you will have to wait for few months to come up in Google. If you are SEO then you must know it is not a single day job. It takes time. So you need to wait for a while.
  • Organic SEO is free of cost but if you hire a company or a SEO training institute in Kolkata which deals in SEO projects they can tell you what to do or not and most probably the cost of the SEO. Though the cost of the SEO varies from project to project, depending on time and website’s page volume.
  • The factor of keyword. When you do organic SEO only the important thing is to focus on keyword. This is the main weapon you will work on and they way you use the keywords with other on-page and off-page optimization the better will be the search results.
  • Whereas, PPC is something better, quicker and easier. You do not need to work on keyword or other optimization things. You just bid the keywords with the Google. Google will give you a rate per keyword and you work on that.
  • Google will automatically rank those keywords as per the visitors’ search and your website related to whatsoever will rank higher in the search results page.

Now the question is whether you can use SEO and PPC together. The answer is ‘yes’ honestly, because if you can afford it. If you are not working for your own project, or working for your clients’ projects then you should ask them whether they want to work both the things. In the time, SEO team as well as PPC team work together it creates a more cohesive search for sure for better search engine marketing campaign that can improve the outcomes of each specialty.

Choose Your Destination – Know How Website Design Can Help Increase Sales

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web design training

The majority of people believe Web Design or creating a website is all about creating or building an attractive looking website. Is it so? Are you a web designer? Are you a fresher or experienced in other fields and looking to pursue for this lucrative and highly creative career of web design? We are here describing you something that help you to discover how web design can help you increase your sales. It is not just a web design, creating a website, but more than that for sure. There are many companies and institutes are found in Kolkata like frog’s Umbrella and other cities in India offering training in web design.
Building a Website that Can Sell
If you are in Kolkata and looking for a web design training institute in Kolkata and chosen one, then how would be you know your chosen institute would be the best? This is really a hard thing to know. Most of the website designers even do not know how to build a website that can give or increase your company’s sale. Here in this article we will discuss that. So the main concern of a web designer or a group of designer to build a website or to posses the skills to build websites that sell.
Website Is the Face of Your Company
This may sometimes true to some extent, because effective website design is about building or creating a visually attractive and user-friendly website at the same time. Most of the companies and web design institute in Kolkata train their students to build website that can be user friend and search engine friendly. This is no doubt a great concept. A website is nothing but a money making machine, directly or indirectly it is delivering messages or information to its existing or prospect customers. If it is providing only information of selling some products and/or services.
Factors to Consider Building a Quality Website
This is may be somehow true to some point. An effective website design is beyond creating a stunning websites that are user-friendly and search engine friendly at the same time, as discussed before. This can be made in such a way that can increase the profit of the company. The factors are:
Generic – When you seek the template you need or you like, you can guarantee that and there hundreds and thousands of other people in the market doing the same thing, but your website should be stunning to capture the visitors. Due to the reason, you should go for custom website design only.

Technical Challenges – In the time you have decided to build a website, if you want to build yourself then you need to learn HTML, CSS, JavaScript and other important software that are required for building a website. You need a professional web design training institute in Kolkata that can give you a quality training these software.

Customization – Customization of a website is very important, if you have a professional training then you can do it, otherwise you have to hire a web design company in Kolkata that can help you customize the website and at the same time make it mobile friendly. The only can help your website to be visible for all smart devices like PC or mobile phones.
The above mentioned three factors are very, very essential while building a website, and especially when you think to build your website by yourself only without taking a professional help, so you need to learn the pros and cons of website design.

 

Are Small Businesses Use Social Media for Business Promotion?

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digital marketing training

Many small business organizations say they do not use social media like facebook, twitter, Instagram, LinkedIn etc. to market their products and/or services, the studies have been conducted by Mantra. The report was especially based on the collected data or information by way of online survey that has been conducted in the month of October, 2016 of 1500 owners of small business organizations. The organizations are of different industries, from retail to marketing, product distribution to online selling like ecommerce, from engineering to pharmacy and more. Just over the 3/4 i.e. near 75 percent of the small business organization owners did the survey and said that they did not use social media to promote their products and/or services.

  • Do you Use Social Media to Promote Your Small Business, the rough figure says 75 percent do not use and only 25 percent do use social media to promote their business, sometimes promoting their products and or services.

Real World Marketing for Small and Medium Business

The above given data has shown that there is a huge scope of social media marketing not only for small or medium businesses but also for large business at the same time. To keep in mind fresher, experienced in IT and from other fields and sometimes managers or small and medium organizations are coming to learn digital marketing these days. Remembering the fact, many digital marketing training institutes in Kolkata are taking part in this digital journey, along with web design and development.

If you are using social media or thinking to boost your business, products and or services though different digital marketing channels, but if you do not know how to use it for best possible results you can get in touch with a reliable and experienced digital marketing training in Kolkata, which provides training as well as digital marketing services for small and medium businesses.

The Benefits of Using Social Media for Business

As the market grows promotion by way of digital marketing channels grow. Social media offers several benefits to small and medium businesses regardless of its size and type. Social media in digital marketing allows the companies to reach out to their prospective customers as well as gain the attention of more and more people, especially the potential customers, retain the existing customers at the same time. A recent industry report on social media has shown that social media or social media marketing enables businesses to get huge exposure, traffic and gain the deep marketing insights.

Social Media in Digital Marketing Can Be Your Best Lead Generation Tool

With the increasing popularity of digital marketing and social media marketing, the greater number of businesses, especially small and medium business of all types and sizes are investing how digital marketing can help them promote their products and/or services to providing information to their potential as well as existing customers. Facebook, Twitter, LinkedIn, Instagram, Tumblr, YouTube are some of the best and effective social media for business use. While the business debate if social media will improve your business bottom lines, the advantages are:

  • Affordable
  • Large Audience
  • Instant
  • Interact
  • Loyalty
  • Traffic

Are you in the league of digital marketing and social media marketing? Do you need training to understand the role and benefits of using social media for business? If your answer is ‘yes’ then get in touch with an experienced digital marketing training and digital marketing service provider in Kolkata.

The Best Place to Start Learning PHP Training

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php training

Hope you are thinking to learn PHP and/or MySQL? If you are a website developer and you do not know PHP or MySQL or both then you will face trouble getting good job in a good web development company. Generally these two languages are called server side language which is used to connect to the server with specific codes. A good developer must learn PHP and/or MySQL from a good PHP training institute in Kolkata. If you are from other cities in the country you can take contact classes or online classes as per your convenience.

Jobs Require Skills & Knowledge of MySQL

You must know that jobs require skills and knowledge of MySQL. Any jobs that needed knowledge and skills of MySQL are going to involve most of the back-end as well as server-side development. These two languages are called database language that most of the time required to connect the server, due to the reason these languages are called server side language. Here in this article we are not discussing about the core benefits or advantages of PHP/MySQL language and why these two languages are getting popularity day by day. Here we will discuss more about the job prospects of PHP or MySQL language and what are the benefits you get learning from PHP training in Kolkata. Let us see some of the examples of job titles that require knowledge and skills of MySQL and PHP.

  • Backend and/or Database Engineer
  • MySQL Server Database Administrator
  • Senior Website and/or Application Developer
  • MySQL Database Administrator
  • PHP Programmer/Developer
  • CMS Developer/Programmer
  • Lead Software Engineer/Programmer
  • Full Stack Engineer/Developer

You must know, if you are a developer the necessity of learning PHP/MySQL language these days, and the benefits of learning these two languages. But if you are hovering here and there in search of a good PHP Training institute in Kolkata then W3 Web School can be your perfect destination, where you can get excellent courseware with relevant experience faculty, who will help you to learn the languages as easily as possible with 100 percent job assistance.

The Best Place to Start Learning PHP/MySQL Training

Students generally do not understand where to learn the languages. And, especially when it comes to choose the database or server side languages like PHP/MySQL. Only a developer or a group of developers or a professional PHP training in Kolkata can help you in this regard, help you to learn the industry oriented course that hardly a few institutes in Kolkata offer. Yes there are hundreds of hoarding and banners you see, but how could you choose whether they are not giving you leap service instead of providing job oriented PHP training? This is really hard and you are safe at W3webschool Kolkata.
As always, we recommend you to head to the official portal of PHP or MySQL to get your learning journey started, but if you do not understand how to start then you are welcome to come to us and tell us to design your career in a way that you can be a perfect PHP/MySQL database engineer after completing the course.

[psp_rs_organization orgtype=”Organization” name=”W3webschool” url=”http://www.w3webschool.com/” image=”https://www.w3webschool.com/blog/wp-content/uploads/2016/12/12032984_644885582320351_1778660964356262183_n1.jpg” street=”28 debinibas road dumdum” city=”Kolkata” state=”West Bengal” postalcode=”700074″ country=”India” map_latitude=”22.6227″ map_longitude=”88.4103″ email=”w3webschools@gmail.com” phone=”8017270445″]

The Insight of Latest Digital Marketing Training Your New Career

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digital marketing training

Digital Marketing is one of the most successful and latest marketing practices building the buzz in this IT industry. However, the sate-of-art marketing solutions provide appropriate outcomes with the facilities of tracking them as well as evaluate the exact precise of the date to know or to determine the success of the marketing or promotional campaigns. In this highly competitive as well as lucrative digital industry, many institutes one of the best and trusted digital marketing training institutes in Kolkata has been taking part in building the future for beginners or fresher who are jobless and looking for a good career.

How Digital Marketing Helps Business?

Today’s age is the age of online media, better to say the age of digital media and marketing. You hardly found a person or business not associated with digital marketing campaign. If you found one then you must know that the person or the business is not getting enough opportunity in terms of products and services. As per the survey conducted by a reliable institute in India, there is an immense scope of digital marketing in upcoming years, by 2020 almost 2 lacs, digital marketing professionals will be need in different small and medium IT services, especially which deals with web design, web development, application development and so forth. So now you understand what are the benefits of learning digital marketing from a good digital marketing training in Kolkata, though if you are not from the city you can purpose for a online course instead of opting for offline course.

Why and How Digital Marketing Gaining Grounds?

This is a matter of debate, why and how digital marketing is gaining grounds. Though, we have tried to describe some basic facts on which you can come to a conclusion why and how digital marketing is gaining grounds and how a digital marketing training institute in Kolkata is walking hand in hand to make it successful. The two most important things by which digital marketing is gaining ground here is that:

  • Digital marketing is easy to start, smooth campaign and cost-effective in comparing with other offline or traditional marketing and advertising.
  • Digital marketing training institutes in Kolkata are taking part of providing end-to-end digital marketing training to fresher, experienced and corporate professionals who are in traditional marketing and want to know the tips and tricks of marketing online to boost their company’s identity.

You might know how digital marketing is effecting today’s age, how online advertising and promotion is based on digital marketing, even how small and medium enterprises are contribution and making their business more and more, and how they are expanding their business gaining more and more customers.

Have you Decided to Take a Digital Marketing Training?

Have you decided to take a digital marketing training? If you have not decided yet, you should take the course immediately, because the jobs in digital marketing is raining, but you need to purse a professional course in a digital marketing training institute in Kolkata to learn the pros and cons of digital marketing and online advertising. It is surely a promising career as the organizations of India are facing the paucity or scarcity of trained digital marketing professionals.

Best SEO Training Institute Train You On On-Page and On-Page SEO?

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SEO Training Institute

A professional SEO company in Kolkata or an experienced SEO training institute in Kolkata trains candidates in a way that they can get good training with hands-on experience. If it is an SEO company then it is an additional advantage for you. Only a professional SEO company as well as institute can give you hands on SEO training, because they know what is in need for industry, what is going on the SEO industry and what are the requirements. They can help you get good jobs after completing the training, as they have industry network as well.

Let us see what you get to learn in SEO i.e. On-Page and Off-Page SEO in an experienced as well as professional institute in Kolkata.

 

On-Page SEO

Generally, on-page SEO refers to all those techniques that help you know the technical parts of the search engine optimization. Let us see what technical parts of SEO you can learn in On-Page Optimization.

 

  • Meta title optimization
  • Meta tag and Meta description optimization
  • Links, alt text, alt tags, HTML, CSS validation and image optimization.
  • Moreover, all other minor and major parts that is technical in SEO and used for the purpose of On-Page Optimization.

 

Off-Page SEO

When you think or discuss about off-page SEO, if there is something you do not know about off-page SEO, only you have listen the name, then look at here what a professional SEO training institute in Kolkata can teach for off-page search engine optimization.

Off-page optimization is about all things. There are bunch of essential things come in off-page optimization. Let us have a look.

 

  • Social bookmarking
  • Directory submission
  • Article submission
  • Blog submission
  • Press Release submission

And, you need to submit all things mentioned above, like article, blog, PR, PDF and more you need to write viral content, so that your content can be linkable. Your visitors like to read your written content and like to come to your website to read the content repeatedly.

Apart from the above mentioned things or SEO work there are also other things that you get to learn from a professional SEO institute in Kolkata. SEO is not very simple thing. It is a part of digital marketing, including SMO, SEM, SMM and PPC. So, better you take training from a professional institute providing training with the help of industry-experienced faculties with outstanding study materials and surely placement assistance.

Advance Your Career With High Standard Digital Marketing Training

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digital marketing training

At present time, every single online business may be its big or small uses with the digital marketing as well as advertising with various media that is more or less effective media for the purpose of marketing. These media are very efficient and effective in terms of marketing and advertising of any types of items, boosting products and or services. In the time anybody attempt, the person can discover various sources of the digital media. Moreover, it is very, very difficult. Before, the way of the advertising and promotion through marketing the business products and or services was just the newspapers and other offline medium, where radio is also one that played an important role, but this age is the age of digital marketing, so the digital marketing training in Kolkata started expanding its wing.

How digital Marketing Training Helping Corporate People?

These days, the situation has been changed, better to say completely transformed. As a matter of fact, due to this, a lot of corporate specialists and experts are likely to gain the expertise of online digital advertising or digital marketing training in Kolkata, who are not in the city, they are opting for online course instead of offline course that can help obtain excellent career development as well. There are hundreds of digital marketing institutes in Kolkata came up with like frog umbrella, so it is very difficult to know which one could be best for you, but would be able to know that just calling them? May be no. So better you contact them and find out the time to take a demo class. If you are satisfied with it, then you can pursue.

Digital Marketing Training – The Course of Digital Promotion and Advertising

The online and offline digital marketing training in Kolkata is normally split into different sections, like SEO, SMO, PPC, SEM, SMM etc. but the entire digital marketing course is included all the things you are looking for. For fresher who pursue for a lucrative career in digital marketing, but want to take up a specialization then he or she can opt for SEO, SMO or PPC as a specialization. Though, the majority of digital marketing training institutes in the city offer a complete course, but a few institutes are there in Kolkata that offers specialized as well as combined digital marketing course, one of the renowned and leading institutes is W3 Web School.

Benefits of Digital Marketing Certification Program

After you take training from a professional as well as experienced digital marketing   training institute in Kolkata you will get a certificate on digital marketing including the specialized certificate in SEO, SMO or PPC, though the institute provides you this and you have competed the training with a specialization. Besides this you can apply or sit for Google, Yahoo and Bing online or digital marketing examinations, after passing these courses you will get to know more about digital marketing and advertising, but only you can get a hands-on practical session with the help of a training center that you can choose your best one in your city. You can purpose for a successful career in digital marketing, starting from trainee or fresher digital marketing expert to a manager after acquiring 2-3 years of in depth knowledge and experience.

How to Select An Professional SEO Training Institute in Kolkata

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SEO training institute

SEO training or training in Search Engine Optimization is one of the most important for today’s online business. Are you thinking to pursue for a career in search engine optimization? If you have answered ‘yes’ then professional SEO training institute in Kolkata can be your destination. SEO is something that you certainly cannot deny which is one of the most essential things and day by day becoming the forefront of online marketing. Many advantages can bring to anyone, who now planning to take venture in this highly competitive world of online marketing. If you can optimize your website in website successfully in search engines then you can build a successful online business.

How SEO and SEO Training Helps You Grow Your Business Online

If you are one of persons who is longing to earn online or want to start your online business, or want to pursue for a career in online marketing then SEO training can give you an age. You should take part in an SEO training institute in Kolkata. A professional and experienced SEO company can train you from the basics to advanced things on SEO and help you to know how to market and promote your business online. These things help you to market as well as learn the tricks and techniques of SEO.

  • Here we have described few steps that you can get to find the best professional and experienced SEO training institute in Kolkata:
  • Find a SEO course that trains or teaches by industry experienced faculties or professional in this field, who are expert in SEO.
  • Know their SEO course structure and if it designed for fresher and experienced.
  • Find the affordable course in Kolkata and see if the installment facility available.
  • See the course structure, on-page and off-page SEO and whether they are training for SMO.

To increase the skills in SEO you should get hands on SEO training and that only a professional institute in Kolkata can give you with live projects. This will help you increase the efficiency on online marketing and the pros and cons of internet marketing as well. Most of the SEO training institute in Kolkata offer online and offline mode of training for candidates, so see if you are available for these trainings and get the complete courseware in digital format. A professional training offers the following benefits mentioned below:

  • Learning or training in small batches
  • Provides knowledge with the help of latest online marketing tools
  • Learning with hands on experience with the help of live SEO projects
  • Training through online and offline mode with weekend classes
  • Professional advice provided by industry-experienced people
  • Placement assistance after completing the training
  • Doubt clearing classes also available

Last, but certainly not the least, if you want to be a full time SEO professional then you need hands on training from a trusted and highly experienced professional SEO training in Kolkata, and W3 Web School is one of the leading in this filed that can help you fulfill your dream to become a SEO professional.

Advantages of Opting for Professional Web Design Courses

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web design training

Web design training India is sought nowadays by many candidates; fresher and experienced in IT are running after web design training to start up a new lucrative career. Are you one of the candidates? If you are among them then it is the high time to go for a reliable web design training in Kolkata and pursue for a web design course. It is a broad subject matter related to the designing of websites. Today almost all the organizations, small, medium or large, have their own websites to promote their products and/or services that are provided by them or provided their clients. Web design courses in India offer high career opportunity as well as growth.

Think Out of the Box Think About Web Design Career

These days, online shopping, also called e-commerce websites have gained a lot of popularity and it offers students with the mechanical as well as technical knowledge of designing websites. At the same time, it also helps and educates the candidates about the other essential elements that are necessary for the purpose of designing contemporary websites. With the passage of time, concepts of design and concepts of web pages are changing drastically. Though, easy to navigate as well as dynamic websites are some of the features that can easily catch visitors to the websites. These days, Kolkata is one of the best places Web design training. So, if you are a creative designer and have the capability to think out of the box then web design training in Kolkata is waiting for you to offer the professional course in web design with high salary job after completing the course.

Web Design a Lucrative Career in IT

The majority of small and medium sized websites do not need much of the technical knowledge. Therefore, people who have minimum skills and knowledge can easily create stunning websites. Whether you have tons of basic senses about web designing or if you are an experienced individual then web design training in Kolkata is the best place for you, you can opt for the advanced course in web design. There is no end for learning this web design course because with the passage of time a variety of designing concepts are hitting at present market. Thus, it is quite impossible for an individual to know everything about web design and even whether you are a designer, so it is advised to brush up your skills as well as knowledge from time to time by way of online web design courses.

Now you may be thinking that the fees for Web design training Kolkata would be high. The fee is very nominal and includes a very low cost, combining courseware, project training and other things. Web design companies in India always look for trained candidates who know the art of designing websites with all new knowledge that are required to build contemporary websites. People with knowledge in other related software or skills are highly preferred.

Official Website : http://www.w3webschool.com

What Is the Importance of Doing a Digital Marketing Course?

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digital marketing training

As a digital marketing training in Kolkata, we have been asked this type of question several times, one of the questions is ‘why should I do or what is the importance of a digital marketing course?’ hundreds of times. Depending upon the role and profile of an individual who is asking this question we W3 Web School, a leading digital marketing training in India would like to answer this question, though there are end numbers of variations of this question, which we have discussed below. Let us have a look.

  • I am internet marketing professional but have not done any professional course, but how a professional digital marketing training help me grow in my internet marketing career?
  • I am a business person or entrepreneur then will I be able to grow my internet business by way of professional digital marketing training?
  • I am a general sales professional is digital marketing skills would be relevant for me?
  • I am a student or a fresher can I build a path breaking or rewarding professional career in digital marketing industry?
  • I am already into digital or internet marketing can I boost up my internet or digital marketing career growth whether I expand my skill set with it?
  • I am a small business head, so need I learn any digital marketing course myself?
  • I am an information technology professional, so is digital marketing training in India relevant for my profile?
  • I am a fresher or experienced HR professional, is digital marketing training in Kolkata relevant for me as well?

Since the year 2009, we W3 Web School trained more than 10,000 people both fresher and experienced from countless organizations and fresher in and outside of India. From our training perspective, a digital marketing course should design in a way that can help fresher and experience work in live project along with all new tools and technologies to apply for better understanding, or the pros and cons of digital marketing.

Why Pursue Course in Professional Digital Marketing Institute?

A professional and experienced digital marketing training in Kolkata provides both online and offline digital marketing courses. They can handle or shorts of projects from simple to complex one. They provide quality courseware online and offline mode. They have one time and installment facility as per the candidates’ need. They offer opportunity to work on live project, so that you can apply all techniques you learnt in the course and get hands-on experience.

How A Digital Marketing Training in Kolkata Helps You?

A professional digital marketing training in Kolkata like W3 Web School understands the industry requirement. So, this type of institute can help you better than other not only teaching a digital marketing course, but also help you arrange a job after completing the course. This is somehow very important for all candidates, and especially who are new or fresher in this field. Digital marketing is a lucrative career these days, and a field where fresher and experienced both can pursue for a lucrative career.

A Lucrative SEO Career Your Kickstart to Bright Future

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Are you looking for an SEO job? Are you thinking how to get a job in SEO? If you answered YES then it is the right time to step it up and get started. Most of the fresher these days look for quick job and most of them think of a lucrative career, so they choose SEO as career. SEO can give you a bright future, as you know everything is going digital so the career in digital marketing, SEO, SMO, PPC and more has nice future. If you want to pursue for an SEO career or digital marketing then you need to learn the fundamentals of SEO, then only you will be able pursue for a great career.

SEO Training with Placement Assurance

The problem is that most of the students, fresher and even experienced people do not know where to take a SEO training in Kolkata, which institute can give them better training and more. There are hundreds of SEO training institutes in Kolkata you can found, but it is really a daunting task to find the best SEO institutes in Kolkata provides hands on SEO training with placement assurance after completing the course. These days, many  IT organizations in India and outside or the country look for experienced SEO professionals who can take care of the entire digital marketing activity, so you understand how the demand for SEO specialists are increasing day by day and the next job could be your job.

What You Need to Know About SEO Course

You might be thinking what should you learn and what should you see when you take admission in an SEO training in Kolkata? Yes, there are certain things that you need to see before enrolling for a SEO course, so better you consult with an SEO specialist or professional digital marketing training instate in Kolkata, like W3webschool, which helps you to know what should you see. Let us see the things you need to see, before enrolling an SEO course.

  • Search engine optimization – niche industry sites submission, local media and other sites submission, other techniques like keyword analysis, on page and off page optimization.
  • Social media optimization – facebook, PInterest, LinkedIn, Twitter, YouTube, Google+, Tumbler etc. optimization.
  • Website analysis through Google and Bing Analytics tools, tracking data, demographics and websites behaviors.
  • Development content for websites and social media and optimize the content.
  • Building links, cross linking, link baiting, link checking, validation and more about on pae and off page SEO.

Therefore, whether you want to be a professional and expert in SEO, you should know the basic techniques of web development. It not only helps you to clear the concept of SEO, but also helps you to apply the techniques freely. A professional SEO training institute in Kolkata, like W3webschool has taught hundreds of students till date and have successfully placed the candidates in small, medium and large IT organizations, who are working there as SEO specialist.

5 Important Tips To Choose a Best Web Design Institute for a Creative Career

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web design institute

Web design sometimes called website design is a pretty popular and highly demanding activity that the greater number of people with creative skills takes on these days. Once you have the creativity of design, imagination as well as potential to do something new and unique, you should surely go for it, giving that you must acquire particular skills as well as experience in the time being. It is not that simple to succeed to enter or get a career in this domain, so you either have to be very very confident from inside and go forward till you meet the end or you should avoid this career and seek something more suitable for you, where you can walk confidently. So you are pretty confident right? ……. Oh, you are a creative person, so you are at the right way!

Web Design Training Institute with Excellence

Before you start design your career entering as a website designer think which institute could be better for your that can teach you the basic to advanced pros and cons of design. There are hundreds of institutes you can found in your city but try to find the best as well as affordable web design institutes in Kolkata that can help you train to become a professional web designer. Honestly speaking, only a few web design institute in Kolkata train candidates in a way that would help them finding good job learning latest technologies, techniques and tools. And, one of the trusted name you sure find at the top of Kolkata’s web design institute is W3 Web School Kolkata. Let us discuss seven most important things or tips you should know before you think to become a web designer. Let’s explore.

  1. Choose only an institute, which offers training – practical more and theoretical less. If they offer you work on live project as well. It would be your additional advantage to solve the real life problem that you may face while working as a professional web designer.
  2. See whether the institute is equipped with industry trained web designer. If they are really equipped with the same, then you are pretty lucky that you would be with some of the cream designers who already possessed strong knowledge in their respective designs, like HTML, CSS, JavaScript, Designing tools, PHP, MySQL and other technologies required.
  3. If you are already in this field for a few years and want to get professional hands on training then you should know web, graphics and illustrator work at the same time. So only an experienced web design institute in Kolkata like W3 Web School can be your perfect destination, who are in this domain for a couple of years and have handles hundred of national and international projects.
  4. To be a successful and creative web designer, you need to practice, practice and practice. The word ‘PRACTICE’ should be your mantra for a few years at least before you hands on all the latest technologies and at least acquired 3-4 years of experience.
  5. As a candidate you must think about the placement for sure. Most of the candidate’s even find only that instate which offers job assurance after completion of the course. If you are finding the same then you are not wrong. At the end of the day money matters, and how will it come? Yes from your job. So see the placement record of the web design institute in Kolkata and better ask them to contact if you have any doubt. Be sure and get admitted.

A good institute like W3 Web School Kolkata can help you fulfill your dream becomes a professional web designer. You might question why only W3 Web School Kolkata? We are not telling you this is the only one, but giving you an example to understand like W3 Web School, because it is one of the leading and most trusted web design institute in Kolkata taught students all across Kolkata and outside of the city providing online and offline web design training. Almost 100% students are placed and working in different small, medium and large IT companies as professional web designer. So what are you thinking? Now this is your turn to pursue for a lucrative and creative career to fulfill your dream becoming a web designer.

PHP and MySQL Training for Beginners & Advanced Level Web Developers

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Why you think PHP/MySQL language is only for web developers and/or programmers? Why you think if you do not know HTML and CSS then PHP/MySQL programming not for you? If you are thinking the same, then we must say you are not thinking right. Most of the students are there in India probably did not have formal HTML and CSS training, but they have learnt PHP and/or MySQL and established themselves as full time web developer or web programmer. So now it is your turn to make your career getting training in PHP  training Kolkata and ensure a bright future in this developing field. Learn PHP and MySQL and be a successful web developer.

What to Focus Learning PHP/MySQL Language?

In a PHP or MySQL training center in Kolkata, you will learn from the very basic to advance level PHP and MySQL language, initially most of them focus on core subject, so it is better to ask them to focus on fundamental of the languages and bit by bit in the advanced level with enough on site training with real life issues that you will face while working as a web developer in the industry. Once you will acquainted with the subject you will start learning object oriented PHP and server side MySQL and most of them will help you to go deep into the PHP 7 language, the latest one server side language in the world. This is the time to enter the lucrative career in PHP and MySQL.

Successful Journey towards Web Developing

You can be a creative and most successful web developer or if you wish to become a web programmer by learning PHP and MySQL with the fast-advancing web technology from the experienced and professional PHP training Kolkata. They will help you to kick-start your successful journey in IT career. The reason you will fall in love with PHP and MySQL is the easy and user-friendly command that hardly a few languages use. A combined PHP-MySQL web development course would be effective for those candidates who are not well-aware about HTML and CSS, a good institute generally start from the basic HTML and CSS, so that you can easily grasp the language and apply effectively.

How You Know Which Institute is best?

A best institute not only offers job oriented PHP/MySQL course but also focuses in building hardcore PHP and/or MySQL developer that most of the industry are in need. These days, the majority of web design & development companies look for hiring skilled fresher as well as experienced web developers, some of the big MNCs also look for highly skilled and experienced web developers. So you understand what the career opportunity in this field is and how you can grow your career as a full time web developer, PHP/MySQL developer. One of the most important things is to enter in this field is that you do not need to have an engineering background, if you are a general  graduate and if you have the zeal to learn scripting language then you can easily enter in this field and build a successful career as a PHP or MySQL developer.

 

Why You Should Learn PHP to Be A Successful Web Developer

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If you are a web designer or a web developer you must have heard PHP. You do not need a big introduction to PHP language. Even a new comer in language or programming knows that PHP is a server side language and performs better than other server side language. The charm of PHP language mainly lies in its simplicity and overall performance. PHP is normally easy to understand and learn. This highly effective web based programming language helps the server to connect the website and run effectively. If you are a web developer and not even learnt PHP then you do not waste your time learn immediately from the best PHP training in Kolkata.

PHP and MySQL Language for Web Developer

Programmers or Developers, especially web developers already learnt web programming language, particularly those web developers and programmers background in C, C++, JavaScript or HTML now learn PHP for boost their resume and more exposure globally the field of development. At present time PHP is one of the most respected and popular server side scripting languages world over. It is mainly used for the purpose of creating dynamic WebPages that can easily interact with the user offering all in one, customized information that most of the clients want.

PHP/MySQL Language for Web Programmer

PHP is an efficient, fast, secure and easy to use as well as easy to manage server side scripting language. PHP and MySQL both are server side language, but both the languages innovators are not same. These two server side scripting languages are stable as well as open source programming languages that are widely used to develop high end dynamic web pages. So, even though the simple as well as user-friendly PHP language. It is widely, almost all parts of the globe used PHP and MySQL language in website development.

Scope of Learning PHP/MySQL Language

If you learn PHP/MySQL from a good institute, for instance PHP training in Kolkata, you get wide exposure in web development. This not only creates a lot of scopes but also creates range of job opportunities that highly skilled web developers are called. If you want a fresh PHP or MySQL developer you need to learn PHP or MySQL from a reputed institute, experienced as well as professional in this field. Learn PHP and MySQL and light up the way of your web developing career, boost your resume presence and get all those web developer jobs that you hardly dreamt of.

Why Start Career in PHP/MySQL Programming?

To start a career in PHP or MySQL Programming, you should go for a long term and advanced PHP/MySQL training that can give you skills and sufficient knowledge as per the industrial standards. If you already a developer then you must know developing as well as programming is nothing but a skilled profession and the only practical exposure can give you gain in this field that you need to consider far better than simply doing a course which only covers the theoretical class room PHP/MySQL, so better you should learn from industry expert or professional developers who are in this field and having couple of years of experiences.

The Scope and Future of Digital Marketing – Your Internet Marketing for Business

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These days the usage of internet is growing by leaps and bounds.  People are more and more engaging with internet, not just only to access website and interacting via social media but also for learning and developing. Now-a-days every start-up and/or branded business transforming their marketing strategy not only online but also offline marketing. Organizations must have specific budget for their digital marketing. Now digital marketing has proved one of the most important things of every business success. When the need for digital marketing is increasing so the need for digital marketing specialist is increase simultaneously. This way digital marketing training is increasing its popularity for producing right candidate for organizations.

Choose Your Career – Choose Digital Marketing

If you are fond of internet, browse a lot a day and like to interact a lot via social media then digital marketing can be your career. Before going towards the digital marketing, you need to know something about this career. Digital Marketing is vast. It has wide area. Many internet careers are interconnected with digital marketing, such as SEO (Search Engine Optimization), SMO (Social Media Optimization), SEM (Search Engine Marketing), SMM (Social Media Marketing), Content Marketing, Email Marketing, PPC (Pay Per Click) etc. Let us start researching on all, so that you can understand which part of digital marketing is fit for your career.

  • SEO (Search Engine Optimization):- With the help of SEO, when you use on-page and off-page optimization, you can boost your website rank on first page in all major search engines and that would be organic search results, like Google, Bing, Yahoo etc, without spending any amount.

 

  • SMO (Social Media Optimization):- With the help of SMO you can engage your business products and or services with people or your clients. It is very important for the purpose of branding any business by way of social media websites like facebook, Twitter, Google +Plus, Pinterest as well as LinkedIn.

 

  • SEM (Search Engine Marketing):- With the help of SEM you can use PPC (Pay Per Click) and Display your ads to reach your potential customers online. Pay Per Click advertisement are normally used for the purpose of Instant reach of Business to the potential customers on online search results as well as Display advertising are utilized for the purpose of branding and targeting any business on Publisher one or more websites.

 

  • SMM (Social Media Marketing):- When you use SMM for ads for your business on social networking websites. Social networking advertisings are so much effective. These types of ads are generally used in different ways like gathering a particular network of same interest as well as increase your sales, boost your business by reaching to potential customers by way of internet.

 

At present time marketing future or say online marketing is so bright. Every day hundreds and thousands of companies fire their offline or direct marketing team, and come set foot onto online marketing. Many companies hire full time as well as part time digital marketers to boost their products and/or service through online, thus the demand for Digital Marketers are increasing and at the same time digital marketing training Kolkata producing right digital marketing specialist for the market.

Make a Smart Move in Career with Web Design Training

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You can easily search jobs for Web Designing on various jobs sites. Some of the best job sites in India are Naukri.com, Indeed.com, and Shine.com etc. There are huge opportunities of jobs in Web designing in the present market for making your future better, but if you want to be a good designer and pursue your career in this field, then you must have some things are:

  • Web Design course completed from a good Web Design training in Kolkata
  • Creative skills and working for design for a long time
  • Learning and applying new things all the time to improve your designing skills better
  • Patience and dedication to work alone as well as cross-team, whenever you required
  • Working for a long and sometimes extended hours
  • Do it and never leave it attitude
  • Thinking uniquely and more and more imaginative in designing new things

The above mentioned things are not all, but a few that you must have, and if you have more or extra then they will be your additional advantage to pursue and get success in this field.

Scope of Web Designing for Other IT Professional

These days many IT professional are coming in web designing. Most of the web developers who have creative designing skills are coming in web designing field. Most of the time IT people earning source depend on other sources, not only they earn only from web designing and web developing but also earn from freelance web designing and web developing, affiliate marketing as well as Google Ad Sense. They sometimes write blogs and guest blogs and generate enough revenue from there.

Benefits of Learning Web Designing

There are many benefits of learning web designing from web design training Kolkata. Some of the benefits are:

  • High return on investment i.e. ROI by way of direct job as well as freelance web designing.
  • They can open their own designing company.
  • They can start open source web designing business with other companies.
  • They can shift to graphic design and web developers.
  • They can work from office and also from home as per their choice.

So, now you have understood why you take training from a good web designing training institute in Kolkata and set foot towards this career. Designing is no doubt a creative career and a web designer is not an exception.

Scope of Web Designer for Entrepreneurs

Entrepreneur is really an excellent word. But how many persons can be entrepreneur? Only a few rights? Entrepreneurs are those persons who build their own organizations or businesses with their ideas as well as resources. They must have IT skills and some of the web designers also setting up their own business these days. Their idea and presence make them a move to more people. If you want to open a web designing company you should have web designing skills. It is not that if you are not a web designer then you will not be able to open a web designing company, but if you are then it is good for you to move your company onto the next ladder.